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Update | Forever Live, Jobs, Design Team Call, Closures, & More!

After a brief period of quiet while everyone was busy with the summer shows, the news has picked back up! It’s time for another Update column!

Ali Edwards has joined the growing list of scrapbook industry names extending their brands outside of craft supplies. Epiphanie, a boutique maker of women’s camera bags, has announced that it will be carrying an Ali Edwards branded camera bag. The boho styled bag is made of leather, available in several colors, and retails for $249.

Ali Edwards Epiphanie Bags

The internet has been alight the last week with photo posts from scrapbookers taking part in one of Ali’s most popular franchises, Week in the Life. Judging from the flood of photos, participation was high. Continue Reading →

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Breaking: Andrej Suskavcevic Out At Craft & Hobby Association

The Craft & Hobby Association announced today that it has parted ways with CEO & President Andrej Suskavcevic.

Suskavcevic had been CEO & President of CHA since January 2012. During his tenure, the Association launched affiliates in both the U.K. and Canada, and launched the Cre8time initiative to encourage crafting. The Association also launched a pavilion at Messe Frankfurt’s annual Creativeworld show in Frankfurt, Germany under his leadership.

Andrej Suskavcevic at Creativeworld

It hasn’t been all roses, however, as Suskavcevic’s time at Craft & Hobby Association also saw the traditional Chicago summer show moved to Las Vegas in 2013 before being replaced with the smaller hotel-based CHA PaperArts show in 2014. The industry has also continued to bleed small stores as traditional retail models have have been impacted by online commerce and the recession, as well as by changing craft trends. Continue Reading →

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Highlights from SPC Mixed Media Show 2015

This year, instead of my usual trip to the Craft & Hobby Association’s summer show (called the CHA PaperArts show in recent years), I decided to try something new for a summer trade show experience by traveling to Salt Lake City for the SPC Mixed Media Show in late July.

The SPC Mixed Media Show is put on by the Sierra Pacific Crafts buying group of stores, and until last year was not open to non-members. With the demise of the traditional CHA Summer show after the 2013 show in Las Vegas, SPC made the decision to open the show for part of its time to non-member buyers, and to host the show to Salt Lake City. The result has been a rapid growth in popularity of what was until recently a relatively unknown event.

There is one catch for those willing to take part, however. While the doors have been opened to make non-member buyers welcome, manufacturers can still only exhibit by invitation. That hasn’t stopped the show from being popular with both buyers and manufacturers, however (especially since so many manufacturers are based in the Salt Lake City area).

I spent two days at the show this year….here’s some highlights of products and trends that I saw during my visit!

Ken Oliver

Just like at the CHA Mega Show 2015 in January, one of the undisputed stars of the SPC Mixed Media show was Ken Oliver. Ken was debuting a new line of papers as well as promoting and demonstrating his incredibly popular Colorburst pigment powders. Continue Reading →

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Update | ICE Resin, Tammy Tutterow, SPC, more

Another wave of news has hit, and that means it is time for another Update column!

By now, most everyone in the industry has heard the sad news of the tragic death of Heidi Swapp’s 16 year old son Cory on July 10th. My family joins the entire scrapbook industry in sending its love and support to the Swapp family at this difficult time.

If you’d like to share your message of support with the Swapp family, two different options are available. Becky Higgins is coordinating a collection of 4×4 cards to be placed into albums for the family, and Persnickety Prints is accepting mail at their address for the Swapps as well. (The address is in the graphic below.)

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New Products. While Heidi is taking some time off to deal with the loss of her son, the Heidi Swapp media team has taken over running the social media promotion for Heidi’s recently announced big product launch at Target. The DIY Marquee line is debuting in Target stores. The products appear similar to the Marquee letters previously released under Heidi’s brand, but are made of plastic instead of paper. Continue Reading →

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Project | Travel Album: Wander Frankfurt

[Some products on this layout were provided as editorial samples by Close to my Heart and Ranger.]

My previous spreads in my Frankfurt trip album have been very intricate and detailed. For this one, I decided to go quite a bit more graphic and clean after falling in love with the Ready…Jet Set! kit on Kelly Purkey’s website. I couldn’t resist ordering it!

Wander Frankfurt

Continue Reading →

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