More information is being released by the companies involved about the sale of CK Media that took place earlier this month.
Technically, it seems the transaction took place through CK Media actually being sold to the holding company that owns New Track Media with the intent of combining the two companies. No purchase price or terms have been revealed. Stephen Kent serves as President and CEO of both New Track Media and the holding company, BVK Holdings. Kent had the following to say about the company’s new addition:
The brands this adds to our combined portfolio are well established in their fields and renowned for having excellent content. That wouldn’t be the case if there weren’t such a talented group of people in place at CK Media and we’re excited to be welcoming them to the team.
New Track Media indicated in a press statement that it intends to keep both of CK Media’s offices in Denver and the Salt Lake City area open. Tina Battock, a former CK Media executive who also worked with the group under Primedia, joined BVK at the time of the sale transaction and will serve as the group publisher for the Creative Crafts Group, made up of the former CK Media titles.