Tag Archives | Cricut Imagine

Here is the Cricut Imagine!

Fresh from a demo by a Provo Craft engineer… here is the scoop on the Cricut Imagine!

Provo Craft is partnering with HP to create the Imagine.

  • HP makes the inkjet print element and then sends it to PC to install in the Imagine.
  • Dual ink cartridges: Black ($34.99 MSRP) and Tricolor ($39.99 MSRP).
  • Cartridges should print 150 full pages.
  • Machine ships with full-size ink cartridges.
  • Imagine uses the same blades as the current Cricuts.
  • Available 9/14 on HSN.
  • MSRP is $599
  • Weighs 28lbs
  • Gypsy update to be released on 9/13 that will let the Gypsy work with the Imagine.
  • Works with current Cricut cartridges.
  • They will be releasing cartridges if colors and textures that can be used as “fill” in existing shape cartridges.
  • Blade and print head do not ride on same carriage like patent filing detailed.


So What Is The Cricut Imagine?

As noted in our previous article, Provo Craft has filed for a trademark on the term Cricut Imagine and the filing indicates that they plan to use the trademark for a machine that both prints and cuts. The timing of the trademark filing is highly suggestive that the Imagine is the big release that Provo Craft has been hinting at for CHA Summer 2010 next week.

A recently published patent application by Provo Craft may shed even more light on the features and capability of the rumored machine. Patent application number 12/504,651 was filed on July 16th, 2009 by attorneys representing Provo Craft but not published (made public for comment and review) until May 13th of this year. The application is titled “System And Method For Printing And Cutting”.

Look familiar? This is the “perspective view of an apparatus for printing and cutting” from the application.

The drawing is probably generic and not a detailed representation of the actual machine’s body design.

For a possible hint at what the machine’s body looks like, though, check out this article in the Deseret News about the new Martha Stewart Cricut Cake machine. One of the accompanying pictures was taken in the product development department at Provo Craft and clearly shows a machine with what appears to be a Cricut logo on the end of it (where the machines usually have one located) that is much bigger and more square than the current machines are. What appears to be test print/cuts are sitting on the table behind it. In all likelihood, that is the printing/cutting machine that is referenced in the trademark and patent filings.

So what does it look like inside? The patent filing offers some intriguing clues.

Like the trademark filing, the patent filing references the use of cutting mats. There is also reference to an LCD touch screen:

[0043] An alternative to the keypad and overlay 49 may include a LCD touch screen capable of rendering the font or image set. To select a particular shape, the user may push on the shape directly as it is shown on the LCD touch screen and the system recognizes a selection from the touch screen.

There is also reference to the machine being able to weld images together. The printing system described in the patent application is a four-cartridge inkjet CYMK system, that requires Cyan, Yellow, Magenta and Black cartridges. The cutting head and inkjet ride together on the same carriage to maintain “registration” with each other.

One major departure in this patent from previous Cricut machines is that the floor of this machine (the area that the mat floats over) is described as moving up and down so that the material can maintain the correct distance from the print head no matter how thick it is.

Other mentioned capabilities of the machine include cutting three-dimensional shapes and cutting or printing borders around items. The concept of using the machine to create large images through tiling (cutting/printing on multiple sheets and then assembling them together) is also discussed. A brief reference at the end of the filing may be one of the most exciting to Cricut users – a description of a new use for a Gypsy-like device:

In another example, printer/cutter 10 may include a peripheral interface allowing for a tablet-input by the user. The user may then ‘draw’ the cutting boundary or make edits to the image or cutting path using the tablet. The tablet may also be used to generate a free-hand cutting path that is stored or cut in real-time.

To view the patent in its entirety, click here.

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Cricut To Introduce “Imagine” Machine That Both Cuts & Prints?

Provo Craft has been hinting that it has a big new product introduction coming again for CHA Summer 2010. According to recent trademark filings with the US Patent & Trademark office, that machine may be an offering called the Cricut Imagine that will both cut and print – a first for the company as well as for the scrapbook industry’s highly competitive electronic die cutting segment.

On March 19th, attorneys for Provo Craft filed an application to receive a trademark on the term “Cricut Imagine”. The description for the usage of the trademarked term reads:

Electronic cutting and printing machines for cutting and printing on paper, cardboard, plastic, and other materials in flat form, and accessories therefor; blades for electronic cutting machines

There’s also a reference to the term being used to market “Computer software containing fonts and graphics for use in operating electronic cutting and printing machines for cutting and printing on paper, cardboard, plastic, and other materials in flat form” as well as “plastic cutting mats”.

The only other Cricut trademark application that refers to printing is the Cricut Script application from 2007. That term was trademarked and used to sell the original “baby bug” machine via QVC, with emphasis on the ability to use the ink-drawing cartridges with it. The trademark for the Cricut Expression machine, filed more recently than the one for the Cricut Script, does not mention printing.

In the past, Provo Craft has applied for trademarks shortly before a product was introduced. The Cricut Cake trademark was only filed for on January 20th, literally two days before the product’s public unveiling at the CHA Craft Supershow that preceded CHA Winter 2010 in Anaheim. (Learn more about the Cricut Cake in May’s review of the machine and enter to win one in our giveaway.)