Scrapbook Update CHA Summer 2010 Top 10 Hot Picks

It’s that time once again…time to run down the list of ten items that Scrapbook Update thinks will be sure-fire winners from the CHA trade show introductions! Not all of them are groundbreaking, or even a departure for the company making them, but we think they are guaranteed to be bestsellers for the companies that make them and the stores that sell them!

(You’ll note there aren’t any holiday items on the list. Due to the relatively short shelf life of seasonal items compared to tools and non-seasonal items, we are doing separate themed lists to make seasonal picks.)

So, in no particular order…

1. Pink Paislee Parisian Anthology by House of Three

Shortly before CHA Summer 2010, Pink Paislee announced they would be releasing a collection of signature designs by the House of Three. House of Three is made up of designers Rhonna Farrer, Heidi Swapp, and Janet Hopkins, and their designs had previously only been available in digital form.

Parisian Anthology’s papers are double-sided, white tone-on-tone papers featuring very trendy text and journal styled designs. Rhonna Farrer’s signature swirl elements are present as well. Part of the designs are printed in resist ink, providing a beautiful background for using all the spray inks and other inking techniques that are so popular right now. Photos simply cannot do these papers justice to how they look in person. The image above shows the paper in its original unaltered form, and then the darker circle is what it would look like with ink on it, revealing the resist design.

An interesting background note: some of Heidi Swapp’s last products with her signature line with Advantus were papers using a similar resist ink design technique. They debuted at CHA Winter 2009, but for that product the resist ink was printed on a plain white background, not layered on top of a print.

2. Jillibean Soup: Alphabets & Pasta Fagioli collection

To put it simply, Jill Yegerlehner just knows alphabets. Her company’s previous release of corrugated alphabets made our CHA Summer 2009 Hot Picks list, and Jillibean has done it again with their CHA Summer 2010 alphabets. The font is an excellently usable choice for coordinating with both vintage and graphic layouts, and the prints are perfect for the small form factor of an alphabet.

The letter size is perfect for everything from medium-sized tags to large layouts, and the colors are great basics.

Another offering from Jillibean that beautifully straddles the line between graphic and vintage (thus reaching a wider market of customers) is their new Pasta Fagioli collection.

Several of the prints are extremely graphic in style, but many of them (such as the small flowers, the script text, and the toile) will appeal to fans of vintage. This collection’s wide appeal – from scrapbookers to cardmakers, and vintage to graphic fans – should help make it a bestseller.

3. BasicGrey Curio collection

Once again, BasicGrey proved they have thrown off the aura of mustiness that had settled around them and returned to the excellence that scrapbookers have expected from them for so long. According to staff in the BasicGrey booth, Curio was their most popular new collection, and it is easy to see why. The embellishments are absolutely gorgeous vintage and incorporate several trendy design elements such as birds, butterflies, and antique labels.

This collection achieves something very difficult – both the papers and the embellishments are absolutely exquisite. In most collections, one element or the other is stronger. This collection is the rare “must buy” in both areas.

4. Tim Holtz Vagabond by Sizzix

Yes, the MSRP is $250. (As with most things, street price will likely be lower shortly after its release.) But once you get past the sticker shock, the marketing power of the Tim Holtz name can’t be argued with. He’s arguably made manual die-cutting cool again at a time when scrapbookers were becoming obsessed with electronic die cutting machines. Several of his Sizzix Alterations dies that were introduced at CHA Winter 2010, eons ago in scrapbook product time, are still on the bestseller list at as of today (July 31st). And this machine has an innovative marketing program attached to it.

See those stickers all over the outside of the case? Owners of the Vagabond are supposed to collect them at various different events and then decorate the case themselves with their personalized sticker record of their scrapbook travels. This makes the Vagabond not just a tool but a participatory program that gets its users interacting with the company on an ongoing basis to collect more stickers.

The Vagabond has more going for it than marketing and Tim’s name, however. It excels in several key areas that are very likely to appeal to modern crafters.

First, there are the Vagabond’s looks. While looks are only skin deep, many crafters are obsessive about the appearance of their work spaces. (Reference the recent marketing of the Cricut Cake first in “kitchen” red to match Kitchen Aid appliances, and then by Martha Stewart in neutral creme “to match any decor”.) The Vagabond is by far the prettiest die cutter in its category, and to a certain market segment that counts for a lot.

Then there’s the fact that it has an electric motor. That’s very appealing to two important market segments – aging crafters who may be losing hand strength  & dexterity, and professional crafters cutting large quantities of items.

Last but not least, the strength of the electric motor is an important factor in the machine’s potential success. Sizzix does already make a die cutter with an electric motor (Big Shot Express, $108.95 at, but Tim greatly increased the size and power of the motor in the specs for the Vagabond machine, as seen below:

The Vagabond motor is on the left, with the Big Shot Express motor on the right. More power, a full horsepower, means the Vagabond can cut a wider range of materials, such as cork and fabric, that appeal not only to scrapbookers but also to general crafters. Given that Tim’s work is more in the general crafts arena than scrapbooking (although his products are loved by scrapbookers), this will give the machine a very wide market appeal.

5. Teresa Collins Stampmaker

This machine, which lets crafters make their own clear stamps, has actually been on the market from British company Photocentric for several years, but didn’t generate much buzz until Teresa Collins put her name on it for a relaunch at this show. It was runner-up in the Innovations award at the show, and the demo area was packed. It consistently was mentioned by attendees as a show “must-see”.

The machine, actually a light oven, uses a multi-step process involving (among other things) packets of photopolymer. The process really has to be seen to be understood, so check out the launch video below.

Even at a price point of $160, I predict papercrafters will snap this up. Participants in the Scrapbook Update live blog who were polled seem to think the price was about right for the product, and buzz at CHA seemed to contain no concern about the price.

6. Core-dinations Core Impressions Stacy Julian Happy Colors collection

It seems like everything that Core-dinations does these days is a winner, with all the licensed Core Impressions collections that they’ve introduced at the past few shows from names like Cosmo Cricket and Jenni Bowlin. (For those who don’t know, the Core-dinations cardstocks have a contrasting inner core color so when they are sanded, the distressed area is very visible.) This time around, they introduced collections by Graphic 45 (which is gorgeous and deserves honorable mention in this Hot Pick) and Stacy Julian.

Stacy’s collection is called Happy Colors and contains papers in bright colors that are embossed with “happy” words (a different assortment on each color sheet), or an all-over dot design.

The word papers are available by the sheet as well as in the stack. Some of the word papers have the words embossed in rows, while on some the arrangement is more criss-crossed and random looking.

These papers play into several current trends. The bright colors go with the current trend away from muted and dark colors into a brighter palette. The use of text as an all-over design is a massive trend right now. Core Impressions lend themselves very well to using techniques on, a style that is rising in popularity. And finally, the papers are excellent for card making, which is also gaining in popularity.

Some of the booth samples showed the versatility of these papers, and how they can be used to create very affordable word embellishments by snipping out pieces of them:

7. We R Memory Keepers Sew Easy tool

Hand stitching has been gaining in popularity as an embellishment. Bazzill tried to capitalize on this with their stitching templates, but it looks like We R Memory Keepers has really come up with the killer app: the Sew Easy tool.

The tool is a simple roller with a handle that pokes a pattern of holes in paper when it is rolled across the paper.

The roller has interchangeable heads that can make different patterns of holes for different types of stitching. Each head’s pattern can be used to make at least three different stitching styles. With an MSRP of only $7.99 for the tool and $2.99 for the extra heads, it is a very affordable way to quickly make perfect stitching! The tool needs to be used on a foam mat to work correctly. A 7 x 12 mat has an MSRP of $7.99.

We R Memory Keepers is also offering extra-think skeins of floss and needles with extra large openings.

The floss and tool together looks to be very popular with both card makers and scrapbookers. The show floor was buzzing about the tool’s possibilities and affordable price point – a big selling point in the current economy.

8. Crate Paper Restoration collection

After a couple of only so-so collections, Crate Paper is back in the form that long-time fans expect from them with their CHA Summer 2010 release. Especially hitting the mark is the Restoration collection, a warm and welcoming collection of vintage patterns and embellishments.

Restoration is a vintage collection in a slightly unusual color scheme, and the patterns and embellishments are not only beautiful but usable. With borders, banners, and text & journaling elemets, it hits all the notes that scrapbookers want in embellishments. Overall, it will definitely stand out from the crowd of vintage that is available right now: part of the trend but with its own distinctive style.

9. My Minds Eye Lost & Found collection

This collection was huge at CHA. And I don’t just mean the buzz about it. I mean the collection, especially by the standards of recent releases in the industry, was actually massive. It’s really four collections in one, containing four sub collections called Portobello Road, Market Street, Madison Avenue and Union Square.

The collection is elegant, usable vintage with all the embellishments that typical scrapbookers love. It hits on several trendy designs of the moment: the Eiffel Tower, banners, birds, text and sewing. This collection will move fast when it hits stores, and will find its way into lots of layouts and projects once it moves out of stores into scrapbookers’ hands.

10. Echo Park Paper

For a company that was only formed several months ago, Echo Park Paper is sure making a splash! Many items from their first three collections are currently on Two Peas In A Bucket’s “What’s Hot” section, a big accomplishment for a brand new company. Their small booth was heavily trafficked and they were much buzzed-about on the CHA Summer 2010 show floor.

Their latest collection of licensed designs, Life is Good, is already shipping to stores. To see Echo Park Paper in action, check out May’s review of their first collection. Echo Park’s impressive debut sets high expectations for the larger CHA Winter 2011 show for the company.

Want to stay up-to-date on all the latest scrapbook news?

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38 Responses to Scrapbook Update CHA Summer 2010 Top 10 Hot Picks

  1. Kathy in MN July 31, 2010 at 9:12 pm #

    Love the Stacy Julian paper!

  2. scrapper al July 31, 2010 at 9:55 pm #

    I really enjoyed this post. While I won’t be investing in those larger tools, I will be picking up some of your other picks.

  3. Betsy Burnett July 31, 2010 at 10:05 pm #

    Great list!!

  4. Terri Cannell August 1, 2010 at 12:01 am #

    I gotta’ say… It looks like Basic Grey is ripping off Webster’s Pages lines with their Curio collection. I prefer Webster’s Pages collections myself. It’s hard to tell sometimes with these similar releases – which came first, the chicken or the egg.

  5. Terri Cannell August 1, 2010 at 12:05 am #

    Jillibean’s Pasta Fagioli film strip printed paper is a must have for me! Thanks for the posts!

  6. Jeannette August 1, 2010 at 3:52 am #

    Loved seeing all the new products!

  7. tam August 1, 2010 at 3:58 am #

    THANKS TO YOUR SITE i AM BROKE lol! After seeing all the new releases featured here I went to Super Show on Friday . I am so excited an boy is it a great time for crafter’s.

  8. demaryius thomas August 1, 2010 at 5:47 am #

    This rocks!

  9. Kelbah August 1, 2010 at 6:55 am #

    I cannot wait for the Vagabond to ship……and the new MME, Basic Grey, and Crate Paper collections.. Is it any wonder I have a hard time getting out of my craft room. Nancy it is so great that you continue to keep us all immediately aware of everything that goes on in “our world”…..Thank You!

  10. LindaBabe August 1, 2010 at 8:12 am #

    I see lots to love here – Basic Grey, of course, but also the sew easy tool, the floss, Crate Paper, Lost and Found . . . I could go on and on! NOW, all I have to do is find, in my travels, an LSS that carries them.

  11. Nora Latip August 1, 2010 at 8:26 am #

    Thanks for the article! Loving this top 10. Now I think I can narrow down my future purchases…I think! LOL

  12. Summer Mobley August 1, 2010 at 8:30 am #

    These products are so lovely it makes my heart squeeze and my nose burn! Or maybe that’s my wallet squeezing!

  13. Mary Ann Nelson August 1, 2010 at 9:04 am #

    I blew right by the Basic Grey – didn’t appeal to me. So I went back over the list and realized then that it was a BG collection. I have to go see what else BG has in store for me ’cause that collection is a “been there, done that.” sigh.

  14. Shirley Fread August 1, 2010 at 9:19 am #

    Absolutely love the Theresa Collins Stampmaker!!! Also love anything Tim Holtz! All the other products wqere great as well!

  15. Kathy H August 1, 2010 at 9:27 am #

    I love that stamp maker! Also adore Echo Park and the new Crate paper collection. Can’t wait to get my hands on these items!!

  16. Deborah M August 1, 2010 at 9:41 am #

    MME really caught my ‘eye’ and the coordinations cardstock ‘yum’ . House of Three is must have for me!

  17. Danielle_nl August 1, 2010 at 10:51 am #

    Love the Stacy Julian paper and the stitch piercer.

  18. Cathy in Canada August 1, 2010 at 11:18 am #

    Thanks for all the great info regarding the new products!! It does get somewhat overwhelming with all this new great stuff out there!

  19. Kim B August 1, 2010 at 11:21 am #

    Thanks for showing all of the new products. I love seeing what is going to be coming out. I’m going to have to get some of these new papers.

  20. Teri August 1, 2010 at 11:31 am #

    Not sure of the Teresa Collins Stamp maker – says you can make your own stamps yet it seems that you have to have the image from her collection – where can I find out how to make YOUR OWN designs?

    • Nancy Nally August 1, 2010 at 2:19 pm #

      Teresa provides some designs of hers you can make stamps from but you can use any design you want (as long as you follow copyright law in using images) to create the sort of negative that creates the stamp. One example they were using is that you could make your own stamps of your handwriting!

  21. Erin Glee August 1, 2010 at 12:52 pm #

    Thank you for showing The Vagabond! Tim said it was more powerful on his blog, but seeing the motor next to the Big Shot Express motor was worth a thousand words~I will be getting one after the price comes down a bit. I also enjoyed seeing Tim on your video segment on Tue. and the Graphic 45 staff in their Steampunk Debutant outfits!

  22. WhamBamPam August 1, 2010 at 1:45 pm #

    Thanks for the reviews. I saw the Sew Easy tool on another blog & wasn’t really impressed, but after your review, I think this tool is now on my shopping list.

  23. serena August 1, 2010 at 3:00 pm #

    the stampmaker mistifies me. I guess I don’t get why you would go to all the expense and trouble to make stamps out of Teresa Collin’s collection – why not just buy a stamp? I guess seeing how you could make your own stamp with your own design might help me understand the point.

    the sew easy tool looks really awesome. that is on my list!

  24. Carrie Harville August 1, 2010 at 5:29 pm #

    Can’t wait to get my hands on that Sew Easy!

  25. MichelleC August 1, 2010 at 5:30 pm #

    Thanks for the reviews. I am getting very “over” all the vintage collections. I only need so much. But I do like the Jillibean Pasta Fagioli take on it. I like brighter colors so I like the vintage look works well and would probably go well with that Stacy Julian Core’dinations papers.

    As for tools the WRMK sew easy tool and the Stampmaker will be finding a home with me. In fact I have already ordered the Stampmaker. Considering how much I have spent on stamps over the years (I have a huge collection), the price per stamp is not expensive, and the cost of the machine is about what 10-15 large stamp sets would cost.

  26. Jan Scholl August 1, 2010 at 11:56 pm #

    What was the reaction to the Ecraft? I preordered one and hope to design my own images to cut. Or get them free from my friend Jen. I have never been happy with the Cricut and hopefully will be donating it to the Girl Scouts locally.

  27. Gab August 2, 2010 at 10:04 am #

    Wow so much great new stuff. My faves are the Jillibean Soup alphabets and Core’dinations Stacy Julian papers

  28. celeste August 2, 2010 at 12:31 pm #

    great job nancy!

  29. Lisa Florence August 2, 2010 at 1:17 pm #

    Thank you for such great work at CHA. Loved all your reporting!

  30. Jill Yegerlehner August 2, 2010 at 8:58 pm #


    Thank you bunches for including Jillibean in your top ten! We sincerely appreciate the support and are thrilled you love our products!


  31. Kristina August 3, 2010 at 3:47 pm #

    Another fabulous job reporitng all the must have and hot items of CHA. You are a wealth of scrapbooking information 🙂

  32. slammie August 3, 2010 at 7:10 pm #

    Why oh why do I click on your links, Nancy??????

    • Nancy Nally August 3, 2010 at 7:56 pm #

      Hee hee I love you too Shirley. 😉 Even if your wallet doesn’t love me. 🙂

  33. Danielle @ohiodh August 4, 2010 at 3:08 pm #

    Drool… You are one lucky lady, Nancy! You get to see, touch and smell all the new products before the masses. I’ve always been a big fan of Basic Grey and they don’t disappoint once again. I love the Crate Paper collection and that Zoe layout is fabulous! Thanks for sharing!

  34. kim/ohradiogirl August 7, 2010 at 12:57 pm #

    Nice job here. I really appreciate your picks and your insight. I like the idea and machine for making your own acrylic stamps (though the vid could have been better executed). I think I have to have the We R Memory Keepers sewing tool. Very cool. Thanks again.

  35. Marilyn S August 7, 2010 at 8:10 pm #

    Thanks, Nancy….best CHA reporting I’ve seen!

    Love it all, but I still don’t get the stamp maker… It looked like she smooshed the polymer with some kind of stencil… Is that what makes the design? Polymer smooshing through a stencil? How does that translate into something like a 2D surface like handwriting?

    I guess I’ll have to see it in person to understand it…

    But I love all the rest! Thanks again!

  36. Jan August 14, 2010 at 9:22 am #

    Thanks for the Teresa video! Most of your top 10 are in my top 10 too!!

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