Purple Cows and Tonic Studios have announced that they will partner on future product distribution and development.
Beginning in March 2013, Purple Cows will be responsible for distributing Tonic Studios product in the Americas, and Tonic Studios U.K. will distribute Purple Cows products in the U.K. and parts of Europe.
No change of ownership has taken place as part of the arrangement – both companies are remaining under their existing ownership.
“We are very excited about this new partnership”, said Rick Tremmel, CEO of Purple Cows. “The two companies have complementary strengths in sales, marketing, distribution and product offerings.
Tremmel also said that Purple Cows is already working with Simon Bathard and Gareth Davies at Tonic Studios UK on development of future products. [Read more...]