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Update | Studio Calico, Paperclipping, Typecast, and more!

This week’s edition of the Update column brings news of lots of change, the Typecast…and lots of jobs!

Honors. Bowling Green, Kentucky-based INKED has been named by Inc. Magazine as the 7th fastest growing business in Kentucky. INKED is known to most in the scrapbook industry as Studio Calico. Many scrapbookers are not aware, however, that behind the scenes of their popular scrapbook kit company, INKED also offers web platforms, marketing, product design and fulfillment to internet influencers. Among the well-known names that are part of the INKED client base are Ali Edwards and A Beautiful Mess.

Crimes. According to their Facebook page, Kerri Bradford Designs’ website has been taken down due to being hacked and vandalized. Kerri and her team do not believe that any customer information was compromised. (The site did not contain any payment information since their payments are authorized via Paypal.) The site will remain down for a short period of time pending the completion of a previously planned new website that is to be rolled out shortly.

Magazines. The first issue of the new lifestyle magazine by Fixer Upper mega stars Chip & Joanna Gaines will be hitting newsstands in October. The new Meredith Corp publication, announced in July, is tentatively titled Magnolia Lifestyle. It will join premier lifestyle brands Better Homes & Gardens and Martha Stewart that are also under the Meredith umbrella. Content will include features in the areas of entertaining, food, lifestyle, family, and decorating. The quarterly magazine will carry a $7.99 cover price and the first issue will be hospitality themed (just in time for holiday entertaining).

The “farmhouse industrial” style popularized by Fixer Upper has heavily influenced the DIY and crafts industries since the show skyrocketed the Gaines’ to stardom a few years ago. With 400,000 copies of the new magazine about to hit newsstands, it appears that the Gaines’ – and their signature style – won’t be going anywhere anytime soon.

Endings. Noell & Izzy Hyman of Paperclipping have announced that they are ending their Paperclipping video membership service after August 2017. Because of this, one year renewal memberships are no longer available. They have also stopped recording the Paperclipping Roundtable podcast, with the final episode being #277 which was released in early August.

Most of my readers know that I was the founding co-host on the first 121 episodes of the Paperclipping Roundtable, appearing on it from January 2010 until July 2012. I’m sorry to see the show go, and wish Noell all the best in her new endeavor.

Endings? Another one of the country’s premier scrapbook stores has announced that it is (probably) closing its doors. Scrappy Chic in Livonia, Michigan announced on September 14th that if they do not find a buyer immediately, they will be closing at the end of October. According to the store’s owner, “important family matters that need my attention” are the reason for the decision to close the 10,000 square foot store.

Changes. Laura Vegas, who has been the Creative Team Coordinator for Bella Blvd for 5 years, announced this past week that she is departing the company.

Changes, part two. In late August, Denver-based Craftsy laid off 24 employees from the department that produces their online video tutorials. The company says it is slowing down the number of new videos that it is producing to focus on a major expansion of its ecommerce business, including producing its own branded product lines.


New Products. We R Memory Keepers has announced that the immensely popular Typecast typewriter will soon be released to all retailers, and with that release will come two new colors of the machine! The Typecast machine, which was previously only available in pink and black at Michaels Stores, will also be available in mint and white as part of the wider release. (Must have now? Our advertising partner A Cherry On Top has the two new Typecast colors available for pre-order.)

New Products, part 2. Fuji announced at the Fotokina show in Cologne, Germany on September 19th that it is developing a version of its popular Instax film that will have a square photo format, along with a camera for the format. The Instax SQUARE film will have an image size of 62mm x 62mm, and the finished photo (with border) will have a size of 85.6mm x 72mm. The new Instax SQUARE product is scheduled for a Spring 2017 release.

Links. Blogger and scrapbook instructor rukristin has written an exhaustive overview of the state of scrapbooking at the moment – defining the different types and genres that are being created and their uses and meaning. It’s an excellent “state of the union” on the market at the moment.

Jobs: The following scrapbook and craft industry jobs are currently posted as available:

To get your company’s open position listed in our job listings, please email a link to the posting to

Design Teams:


Jobs | Creative Partnership Specialist – (Mesa, AZ)

For our readers’ convenience, Scrapbook Update publishes industry job listings in our main feed, with the company name in the header! To see a page listing all of these published jobs for easy reference, visit the Jobs category page of Scrapbook Update.

Creative Partnership Specialist (Brand Advocate) –

Mesa, AZ
Full-time, Commission

Important Note About Working at isn’t for everyone. We hold ourselves to a higher standard than most. You will be expected to embrace the culture and embody our company’s core values:

  • Team Player: We are a team, we do our best, and we trust each other.
  • Problem Solving: We fearlessly identify issues and solve them with innovative and creative solutions.
  • Humor : Humor makes us resilient during challenging times and keeps us grounded during good times.
  • Integrity: We do the right thing, especially when nobody’s watching.

Continue Reading →


Update | Faber-Castell CEO, Design Team Call, CHA

January is just jam-packed with news as the new year gets off to a busy start with shows and companies embarking on new endeavors.

Anton-Wolfgang von Faber-Castell

Passages. Faber-Castell has announced the passing of its CEO, Count Anton-Wolfgang von Faber-Castell, who had been at the helm of the family-owned company for nearly 40 years. He leaves a wife and four adult children after his death in Houston on January 21st at age 74.

Brain Trust. The Craft & Hobby Association has announced a new membership category: CHA Emeritus. This membership, which can be purchased for $50/year, is intended for retired industry members, to allow them to keep up with the industry and participate in CHA events. Eligibility for the CHA Emeritus membership requires previous participation in the industry for a minimum of 10 years. Continue Reading →


Update | Graphic 45, Studio Calico, Ranger, Simple Stories, and more!

It’s May and there is lots to celebrate – National Scrapbook Day, Mother’s Day, and the end of the school year approaching. From the manufacturers, there’s new products to celebrate, as the mid-release announcements keep coming! Who’s the first to take on Halloween? Read on to find out!

SC-planner-kit-subscription-logoTrends. Studio Calico has announced that it is jumping on the hot trend for planner products by adding a planner kit subscription to their portfolio of monthly kit offerings. Preorders are currently open and the first kit will ship in July 2015. The company promises that each kit will contain 8-10 items such as a stamp, sticky notes, washi tape, clips, dividers, or stickers. Continue Reading →

4 Expands Education Offerings has announced a major expansion of their education offerings, including a new classroom section that will be offered for free through 2015.

The new class offerings are available at the classes section of the store’s website. Current offerings include classes featuring products from Sizzix, Simple Stories, and Fancy Pants Designs, among other manufacturers. Regular retail prices for the classes range from $3.95 to $26.95 but they are being offered free through the end of 2015. is well-known in the industry for their video production efforts at the Craft & Hobby Association trade shows, to which they send a dedicated video production staff that records videos about the products they order at the show. In addition to embedding the videos on their own website, has a very active YouTube channel with over 28,000 subscribers.

learntoscrapbookPreviously the site offered only a few classes, such as their beginning scrapbooking class, which will continue to be available and which the company says has served over 100,000 students. Continue Reading →


Update | 7.10.2014 – Two Peas, Shutterfly, Shimelle, and more!

Two Peas in a Bucket announced today that they will stay open for sales and content viewing until July 24th:

Due to the overwhelming response to our clearance sale, we will be shipping orders through the end of the month and have decided to keep the site operational thru 7/24/2014 and expect the last order to go out the door on the 25th.

The extended time gives the site’s users extra time to use the export tool developed by to save their galleries by transferring their images and descriptions to the gallery. Click here for more information on how to use the gallery export tool.

As the summer product releases approach for the second half of the year, some companies are clearing out the warehouse to make room for them. Elle’s Studio is holding a summer warehouse sale. Unlike most companies, which usually sell “grab bag” style boxes, Elle’s Studio is selling inventory by the individual item through their online store so their fans can buy just exactly the items they want. The sale will last until 7/21 or while supplies last. Continue Reading →