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Top Ten Product Trends At CHA Winter 2010: Part 1

At every trade show, trends emerge about what kinds of products manufacturers are introducing. Scrapbook Update has identified the top ten trends in new products that showed up at CHA Winter 2010 in Anaheim, and we’re going to take a closer look at them in a two-part series.

(These trends shouldn’t be confused with design trends, which will be addressed in another article. This article just deals with what types of products are being introduced, not what style they are.)

So, in no particular order…here’s the first five of the top ten product trends from CHA Winter 2010:

1. Banners

This trend is actually a product and a design trend. Banners were everywhere at CHA Winter. They were for sale as products, and handmade ones were used as booth displays to show off new products. But here, we’re only concerned about the products. There were canvas banners, banner board books, banner stickers & paper, and banner stamps:

Clockwise from top left: Canvas Home Basics, Canvas Home Basics, October Afternoon, Maya Road, Webster’s Pages, October Afternoon.

2. Decorative Tape

Tape has been around for awhile in a limited sense – I personally own a huge collection of the Heidi Swapp and Making Memories designs and love using them on pages and cards – but now tape is popping up everywhere. There was even a new exhibitor at CHA Winter called Love My Tapes that sells nothing but tape.

Tape is appealing for several reasons to both buyers and sellers. It can sell at an affordable price point for a large quantity. It also has use to a wide range of crafters, from scrapbookers, to cardmakers and beyond.

Clockwise from top left: Love My Tapes, Pink Paislee, Pink Paislee, 7 Gypsies, Tim Holtz idea-ology, Making Memories.

3. Felt

Felt has been around for awhile as well but it is becoming increasingly commonplace. The retro craze has made it especially popular. It’s being used for a wide range of sticker-type embellishments, as well as by companies like Queen & Co. for ribbon-style borders.

Clockwise from top left: Prima, Making Memories, Dear Lizzy by American Crafts, BasicGrey, Kaisercraft, Queen & Co.

4. Artist Trading Cards

ATC’s have been on the fringe of the paper crafts industry for awhile but lately they’ve been growing in importance as companies like 7 Gypsies have been releasing products aimed squarely at that activity, and stampers and scrapbookers look for more things to do with their supplies.

At the CHA Craft Supershow in Anaheim, one booth was doing brisk business in selling ATC card blanks from specialty papers by Strathmore. At the trade show, companies as diverse as Tim Holtz and Making Memories both introduced ATC supplies. Many stamp designs were being sold that were obviously influenced by the ATC aesthetic, which is infiltrating mainstream scrapbooking.

The bottom example here is of the most importance in illustrating this trend. It is of the Shabby Chic version of the new Tim Holtz idea-ology paper pads. It includes pages that are 12×12 as well as pages that are designed to be cut into smaller sizes. There’s some 6×6, some tiny squares, and then some pages that are a combination of ATC’s and borders. This is a big development in the market, selling a product that is designed assuming that most buyers are interested at least somewhat in ATC’s as well as more traditional scrapbooking and card making.

5. Unmounted Rubber Stamps

The use of acrylic stamps has been exploding in the scrapbooking industry. There are several reasons for the growth of unmounted rubber: Concern about the design limitations of clear stamps, a desire to attract hardcore rubber enthusiasts as customers, or the need to compete with the price of clear stamps.

Clockwise from top left: Eco Green Crafts, Hero Arts, Stampendous, Lizzie Anne Designs, Stamper’s Anonymous, Unity Stamps.

Stay tuned for part two, coming soon!



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May’s CHA Favorites: Ribbons & Trims

Perhaps it’s a bit self indulgent, but I really feel like I need to devote a whole picks post to ribbons and trim. From twill to lace, printed designs to pleated – and everywhere in between – ribbons and trims were everywhere on the show floor. Here are my picks from CHA-winter:

Everyone was talking about Pink Paislee’s pleated ribbon. I am definitely seeing great possibilities with this unique ribbon product, but I’m even more excited about the Artisan tapes. The patterns are great and I love the feel of them.

Making Memories released a travel line, and I especially love the airplane trim.

Tissue tape. That’s right, Tim Holtz has come up with a tape that’s super sturdy but is made from tissue so it’s partially translucent too. Each roll has 16 yards and there are several different styles. Imagine the inking, layering, painting, and other possibilities!

Webster’s Pages booth was filled with noteworthy trims, beautiful papers, and trinkets. I loved every item in the booth. They’ve really outdone themselves with this release and I’m going to share two examples – their trim card and new fabric ribbon. They also  have amazing bulk trims for stores to purchase.

The fabric ribbon from Webster’s Pages is very lightweight and thin but sturdy. I love how intricate the designs are on it.

JIllibean Soup has the cutest little packages of trim. I love all of the colors and designs and how well they will match up to their collections.

My Minds Eye released a collection called Lush and the jewels, brads, and of course ribbons are great accessories not just for this line but others as well. The single color ribbon cards will be very useful.

American Crafts released so many must-haves, and as usual they really hit the mark with their ribbons from all of the lines. The ribbons below coordinate with the “I Do” line. The “Botanique” and “Dear Lizzy” lines have exquisite offerings as well.

Wouldn’t it be fun if somebody took crepe paper and added printed designs? Tattered Angels and Heidi Swapp did just that in their latest offering with  these mist-able crepe paper ribbons.

Maya Road released a number of vintage inspired lovely delicate trims. In soft colors and sweet designs, these little treats will be brightening my studio soon I hope.

Queen & Co. released a number of new designs in their signature felt adhesive backed trims that I liked, but these were my favorites. The loops are just too cute!


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News From CHA Winter 2010

Here’s a news round-up of stories that came to Scrapbook Update’s attention at CHA-Winter 2010 in Anaheim:

Queen & Co. Halts Shipping of Disney Print Paper

Prior to CHA, Queen & Co. showed a sneak peek of a collection called Magic Memories that was designed to be used for Disney scrapbooking. One of the prints, the white background one in the photo below, featured interlinked circles that were obviously a mouse ear pattern:

Disney is notoriously protective of its trademarks such as its Mickey ears logo. After receiving questions from multiple potential buyers about whether they were on questionable legal ground, Queen & Co. is opting not to ship that paper design to err on the side of caution. The rest of the papers in the collection will ship as scheduled.

Darice Acquires Core’dinations

Effective January 22nd, cardstock company Core’dinations has been acquired by Strongsville, Ohio-based Darice. Almost two years old, Core’dinations made a big splash at CHA Winter with its embossed cardstock collection packs that coordinate with collections by companies like Jenni Bowlin and Cosmo Cricket. The core of Core’dinations cardstock is a different color than its surface, creating interesting effects when sanding or embossing it.

Anthony Grinnell, Core’dinations director, said “Our business has seen tremendous growth since it’s inception in February of 2008. We will be able to accelerate that growth as we join with Darice and their extensive line of paper-crafting products.”

“Bringing Core’dinations product lines into the Darice family of products allows us to provide the most comprehensive and highest quality paper-crafting assortment for our retailer customers” said Mike Birkholm, Darice’s president. “Additionally, we are pleased that Anthony will continue to provide creative and strategic direction for this great line of products.”

Darice was founded in 1954, and is most widely known for its non-scrapbooking crafts products in areas such as jewelry making, kids crafts, and floral design.

EK Success Goes Peanuts

Charlie Brown and the gang are coming to EK Success. They have acquired the licensing rights to create products featuring the popular characters. A few products are coming in the CHA releases, and a few sneak peeks of Halloween products were on display in the CHA-Winter booth as well.

CHA 2011 Dates Conflict With Paperworld 2011

The schedule that has been announced by CHA for the 2011 show in Los Angeles – Jan. 29th through Feb. 1st – is exactly the same as the dates for the Paperworld 2011 show in Frankfurt, Germany. Paperworld is the world’s leading trade fair for the paper, stationery and office supplies market. Many scrapbook industry companies have ties to it.

Craft Critique Sponsoring Event for Professional Crafters

Craft Critique announced they are sponsoring an event for professional crafters in Chicago, on Oct. 21-23, 2010. Few details are currently available but you can sign up to receive future updates at the Crafty Con website.

Creativity Inc. Discontinuing Scrapbook Products

After offering only limited introductions at CHA-Summer 2009 in Orlando, Creativity Inc. is shelving its scrapbook product lines. The parent company of Westrim, Crop-in-Style, Autumn Leaves and Foof-a-La had its booth in the General Crafts section in Anaheim, and had only a small display of clearance merchandise that was scrapbook-related.

Mudd Puddles Picked Up By Creative Imaginations

Mudd Puddles, one of Scrapbook Update’s CHA-Summer 2009 Hot Picks, is no longer being produced independently by creator Dave Felber. The announcement was made at CHA-Winter in Anaheim that Mudd Puddles is now part of the Creative Imaginations line of products. The product, a great fit at Creative Imaginations due to their affinity for doing beach-themed products, is now limited to just 10 colors.

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May’s CHA Favorites: Trinkets & Treasures

The Scrapbook Update staff just got home from the Craft & Hobby Association Winter 2010 show in Anaheim! I will be writing several CHA posts here for Scrapbook Update, as well as sharing some personal stories from the show on my own blog over the next week or so.

While at CHA, the number one question asked of me had to be “what are your favorites? What do you love?” The answer is not simple. As I search through my six hundred photos from the show I’ve yet to delete an image or eliminate a brand as a contender for my picks. The vibe on the show floor was so positive, and the products being released were fantastic.  What a wonderful thing it is for me to be struggling to narrow down my favorites! I’ve never before had that problem at a show!

Today, I’ve decided to share my favorite “trinkets & treasures” from the show. From buttons to flowers to jewels the show floor was overflowing with bits and pieces that made me want to get creating right away. Here are some of my top picks:

Jenni Bowlin’s embellishments were all vintage treasure. Her buttons and butterflies were so amazing!

Kaisercraft has a cute new line called Devonshire, and I love this embellishment pack:

K & Co. has a vintage inspired line called Handmade. I loved these flowers:

Nikki Sivils came out with four colors of fantastic burlap covered buttons-

Websters Pages booth was filled with beautiful treasures. These sparklers are flat on the back (meaning there is no button shank) so they’re ready to go on your pages!

The Girls Paperie has these adorable charms that have it all – glitter, cute words, rhinestones, and lovely metal detail.

One of the sweetest lines at the show, Dear Lizzy by American Crafts charmed me for sure. These crocheted flowers will be so much fun.

Tim Holtz added some amazing items to his idea-ology line. These buttons were my #1 favorite from the line. They are metal (and other materials) – not painted plastic – so they’re a quality button that could be used on so many things.

Making Memories introduced a whole line of simple to make jewelry that is vintage inspired. Looking at the flowers and charms I saw a lot of things I wanted to use for my scrapbooking as well.

Finally Queen & Co came out with these Ice Rox. They are adhesive backed dots (like jewels or pearls) except they’ve got a multi-faceted shine that is off the hook. Photos don’t do them justice.

Stay tuned for more picks, trends, and so much more. I’ve got a lot of ground to cover!

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