Photographing booths at CHA is a bit like trying to photograph a hyper toddler. That is, if a hyper toddler was made of paper and stickers and constantly surrounded by people. Bending, leaning, and otherwise contorting to shoot around crowds of buyers (that you don’t want to disturb as they’re the main reason the show exists) is elevated to an art form over the course of the convention, and however hard you might try to capture every little thing in every single booth, it’s just not possible.
All that aside, booth photos are the best way that the crew at Scrapbook Update has to share with you the experience of actually being at the show. They’re not comprehensive, but they give a glimpse into the presentation of each company’s offerings. For full product photos, refer to manufacturer web sites or to Scrapbook Update’s own CHA Summer 2011 Sneak Peek page. For some serious booth eye candy, keep reading!
Echo Park has not one, but two new Christmas lines debuting at the show! Holly Jolly Christmas is a bright, cheery line with pops of pink and turquoise, and Season’s Greetings sports a more traditional red and green color palette.