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Tag Archives | Little Yellow Bicycle

Momenta Acquires Little Yellow Bicycle

Momenta announced yesterday that the company has acquired Little Yellow Bicycle.

Both companies produce full scrapbook product lines, and both have been reinventing themselves recently.

MomentaThe Little Yellow Bicycle brand was launched in 2009 by office supply company C-Thru Ruler Company, which entered into the scrapbooking market through the adoption of its stencils by scrapbookers in the early days of scrapbooking’s popular explosion. In 2012, C-Thru sold its office supply business to concentrate on its crafts business, and reincorporated itself as Little Yellow Bicycle.

The acquisition of Little Yellow Bicycle culminates a stunning turn-around by Momenta, which filed bankruptcy in 2010 after reinventing itself. The company, formerly called American Traditional Designs, had been known primarily for making brass embossing stencils before that market largely evaporated. The company renamed itself Momenta and has focused the past few years on making a line of scrapbooking products that have found an impressive market presence in a short time in today’s competitive climate. Continue Reading →

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Technique Tuesday | Bon Voyage

 

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Today’s installment of Technique Tuesday feature week on Card Annex takes us to Happyville (and not just because it is Friday!). Designer Terri Davenport worked with a Travel stamp set that is part of the Happyville series of stamps from Technique Tuesday:

Technique Tuesday Happyville Travel

The Happyville series consists of elements like houses, vehicles, people, and other design elements to make scenes with.

Here’s Terri’s description of how she created her card:

1. Create the card base with the raven cardstock and add patterned paper.
2. Stamp the border and the plane on white cardstock. Cut out plane leaving small white border.
3. Cut the banner into a strip and then notch the end. Coil the banner starting at the beginning. Release, keeping a small tight fold at the beginning.
4. Tie a loop of embroidery thread. Hide the knot in the fold of the banner and place the point under the plane.
5. Adhere pieces to card.

Due to the coiling, the banner already had dimension. I used foam adhesive to give added dimension to the plane.

Supplies | Stamps: Technique Tuesday (Happyville-Travel). Cardstock: Papertrey Ink (white), Bazzill Basics (raven). Ink: Colorbox (black). Patterned Paper: Little Yellow Bicycle (Little Sport). Other: embroidery thread.

Designer: Terri Davenport

Terri Davenport has been paper crafting since 1995. She is currently a creative team member with Designer Digitals and Ta Da Creative Studios. Terri teaches digital scrapbooking classes locally at Owens Community College She has won several contests including Creating Keepsake’s Hall of Fame and Paper Crafts World Card Making Day contests. Terri lives in Toledo, OH with her husband, four sons and dog. Since even the dog is male, her blog is appropriately titled Outnumbered.


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Teddy Bear: My Heart Sings

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 This dynamic card by designer Carrie Walz will deliver your message of love with a smile!

The patterned papers are selected and coordinated by color and scale of the pattern. The single color, from the same collection, makes them all cohesive. The scale of the patterns is varied, making them work together well. There’s one very small print, one medium print, and one larger one. This keeps the design balanced.

All of the design elements are flat paper, so the bow and stick pin add an important element of dimension and a needed soft touch to the design, making it feel really finished and pulled together.

Supplies | Cardstock: We R Memory Keepers (Black Widow Potion, Crazy for You White). Patterned Paper: Ruby Rock-It Bella Fundamentals (Pink Fusion Weave, Pink Fusion Reel, Pink Fusion Thread). Ribbon: May Arts. Embellishments: Ruby Rock-It (Narratives, DIY Decoupage), Momenta (Black Tie Embossed Message, Clear Layered Black and White Flower Stickers), Little Yellow Bicycle (Clothesline Flower Stick Pins).

Designer: Carrie Walz

Carrie Walz is a stay at home mom of two wonderful children who are the inspiration for her scrapbooking. She is currently designing for Ruby Rock-It, We R Memory Keepers and Paper Issues. She has been scrapbooking for many years and loves seeing the world a different way from the art of scrapbooking and cardmaking, and loves seeing the joy in peoples’ eyes when they receive a handmade card or when they are turning the pages of her scrapbooks.

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CHA Summer 2012: Little Yellow Bicycle

I couldn’t go to CHA Summer 2012 without visiting Little Yellow Bicycle!

That’s me, Stephanie, on the right. On the left is Sharon Kropp, the owner of Little Yellow Bicycle. In the middle is my friend Kathryn, who taught classes at the local scrapbook store I worked at years ago. She is assisting at the show and does other work for Little Yellow Bicycle, too. While CHA is a lot of hard work, it also often comes with the fun of running into old friends. Continue Reading →

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C-Thru Sells Non-Scrapbooking Brands, Renames Company

The C-Thru Ruler Company announced this week that it has sold it’s non-crafting assets to focus on its Little Yellow Bicycle, Deja Views, and Art-C brands.

C-Thru was founded in 1939 by the Zachs family that still runs it today. In addition to the scrapbook supplies it is known for in the crafts industry, C-Thru has long been a well-known supplier of art materials and drafting tools. C-Thru has sold all of its non crafts assets – its ruler, lettering and drafting portions of its business – to Acme United Corporation of Fairfield, Connecticut. Terms were not disclosed.

While it is notable that C-Thru is swimming against the industry trend and choosing to focus on their papercrafting industry business at a time when many companies are either exiting the industry or diversifying into other areas of crafting (such as fabrics and jewelry), there is an important factor to consider at play in this decision: technology. The drafting tools market has suffered in recent years as most drafting and engineering is now done digitally. Of the two businesses that C-Thru was engaged in, scrapbooking was the one with potential for future growth. Continue Reading →

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