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Tag Archives | Little Yellow Bicycle

Momenta Acquires Little Yellow Bicycle

Momenta announced yesterday that the company has acquired Little Yellow Bicycle.

Both companies produce full scrapbook product lines, and both have been reinventing themselves recently.

MomentaThe Little Yellow Bicycle brand was launched in 2009 by office supply company C-Thru Ruler Company, which entered into the scrapbooking market through the adoption of its stencils by scrapbookers in the early days of scrapbooking’s popular explosion. In 2012, C-Thru sold its office supply business to concentrate on its crafts business, and reincorporated itself as Little Yellow Bicycle.

The acquisition of Little Yellow Bicycle culminates a stunning turn-around by Momenta, which filed bankruptcy in 2010 after reinventing itself. The company, formerly called American Traditional Designs, had been known primarily for making brass embossing stencils before that market largely evaporated. The company renamed itself Momenta and has focused the past few years on making a line of scrapbooking products that have found an impressive market presence in a short time in today’s competitive climate. Continue Reading →

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CHA Summer 2012: Little Yellow Bicycle

I couldn’t go to CHA Summer 2012 without visiting Little Yellow Bicycle!

That’s me, Stephanie, on the right. On the left is Sharon Kropp, the owner of Little Yellow Bicycle. In the middle is my friend Kathryn, who taught classes at the local scrapbook store I worked at years ago. She is assisting at the show and does other work for Little Yellow Bicycle, too. While CHA is a lot of hard work, it also often comes with the fun of running into old friends. Continue Reading →

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C-Thru Sells Non-Scrapbooking Brands, Renames Company

The C-Thru Ruler Company announced this week that it has sold it’s non-crafting assets to focus on its Little Yellow Bicycle, Deja Views, and Art-C brands.

C-Thru was founded in 1939 by the Zachs family that still runs it today. In addition to the scrapbook supplies it is known for in the crafts industry, C-Thru has long been a well-known supplier of art materials and drafting tools. C-Thru has sold all of its non crafts assets – its ruler, lettering and drafting portions of its business – to Acme United Corporation of Fairfield, Connecticut. Terms were not disclosed.

While it is notable that C-Thru is swimming against the industry trend and choosing to focus on their papercrafting industry business at a time when many companies are either exiting the industry or diversifying into other areas of crafting (such as fabrics and jewelry), there is an important factor to consider at play in this decision: technology. The drafting tools market has suffered in recent years as most drafting and engineering is now done digitally. Of the two businesses that C-Thru was engaged in, scrapbooking was the one with potential for future growth. Continue Reading →

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Trends | Return of the Hexagons

Long ago at a CHA far, far away…

Okay, so maybe it wasn’t that long ago or even quite that far away, but there was no denying that at CHA Winter 2012, the hexagons were back! I’m not quite ready to call this trend a staple yet – it’ll take at least one more show to tell – but scrapbooking manufacturers of all styles have certainly embraced this shape and put their own spin on it. If you want to see examples from last summer’s show be sure to check out my Trend Watch article on Hexagons, Honeycombs, and Lattices from last October, but right now I want to take a look at some photos from the CHA Winter 2012 show floor and look at just what this trend had to offer this time around.

I have to admit that the Jenni Bowlin booth was one of the last places I would have expected to see hexagons at CHA Winter 2012, but she totally surprised me by putting her own signature (and lovely!) vintage spin on the shape. The hexagon paper (from the Magpie collection) and Quilted Stickers shown below are perfect examples of how a company can be trendy and still stay true to their roots.

Continue Reading →

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Trends | Coral

Coral was without a doubt one of the hottest color trends on the show floor at CHA Winter 2012. Existing somewhere between the 2011 Pantone color of the year, Honeysuckle, and Pantone’s 2012 pick of Tangerine Tango, shades of coral run the gamut from vibrant pinks to sultry oranges. A quick Google Image search for “coral color” turned up this spectrum of shades, showing just a few of coral’s many faces.

With versatility like this, it’s no wonder that coral made an appearance in one form or another in almost every paper manufacturer’s booth on the CHA show floor. In fact, the color was so popular that I had to narrow down the list of collections to feature here to those that prominently used coral in their color scheme. In reality, there were many more lines that I could have shared that used coral as an accent color, but the range of images and styles shown here should give you a pretty good taste of what’s to come (and is in some cases already available!) from the new crop of collections.

Die Cuts with a View (also known as DCWV) made the color the focus of one of their newest paper stacks. Coral Couture pairs both the orange and pink versions of coral with aqua and yellow to create a sophisticated color palette. The addition of large floral and butterfly motifs give the line a vintage feel. For more on this line, you can visit my blog here, where I spotlight this new paper stack, and May Flaum also took it for a test drive in a post on her blog.

Continue Reading →

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CHA Summer 2011 | Die Cuts with a View, Glitz Designs, Grant Studios, Little Yellow Bicycle, and SEI

It’s ironic that the Die Cuts with a View booth is in one of Scrapbook Update’s final posts since its upside-down Christmas tree is the first thing that all CHA Summer attendees saw as they descended the steps to the show floor.

Yes, I did say upside down Christmas tree!
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This tree and the others in the booth were covered in the most gorgeous paper decorations, made from both old and new DCWV lines.

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Die Cuts with a View introduced a new line of personal stationery and decorative office items at the CHA Summer 2011 show.

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“‘Tis the Season” and “Midnight Spell” (partially cut off in the photo) are two of DCWV’s back-catalog items on display.

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My time at Glitz Designs was short, but I found so many lovely things in the short time I was there.

The “Beautiful Dreamer” line is a lovely pink-dominated collection with a sweet floral motif.

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I simply adore Glitz’s “Teeny Alpha” stickers!!

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These ephemera packs are from the “Vintage Blue” collection, as are the handmade flowers in the photo below them.

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Australian company Grant Studios displayed two main product lines at the show – a range of children’s craft projects and some lovely papers by designer Grace Taylor.

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Some of the designs in their lines are really lovely, such as this yellow sheet with a white doily print.

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Many of Grant Studios’ papers are available individually, but they also produce 100 sheet paper pads with many of the same patterns.

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This grey and black print was quite lovely and sophisticated.

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Grant Studios offers a range of packaged die cuts, as well.

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Shortly before leaving for CHA, I asked Scrapbook Update readers to chime in and let me know what they were most interested in seeing at the show. Several readers specifically requested to see Little Yellow Bicycle’s “Winter Twig” line.

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I have to stop here for a moment and give a quick shout-out to Judy at SEI (the next booth on our tour). She gave me a wonderful overview of the new product lines!

SEI’s fall line, “Homestead,” features a rich orange, yellow and brown color scheme with an abundance of foil accents.

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SEI’s Valentine’s Day line, “Promise Me”, is set to release in November 2011.

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“Holiday Cheer” has one of the brightest color schemes of any of the Christmas releases that I saw at the show and is full of festive fun!

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Cool blues and soothing browns are the hallmarks of SEI’s winter themed line, “Silver Valley”.

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SEI’s “White Elegance” collection is a back catalog item, but totally worth mentioning here for its unique resist effects. It doesn’t completely resist the ink, but instead the glossy and non-glossy portions of the paper absorb ink at different rates yielding a two-tone effect.

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SEI also had their line of wearable art items on display including their “Tumble Dye” mists. Papercrafters may be interested in these for home decor and party projects- just look at those gorgeous misted tissue paper flowers!

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There’s just one more post left in Scrapbook Update’s CHA booth coverage! We’ll be back soon to bring you the rest of what we saw at the show.

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