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Northridge Publishing Announces Creative Retailer Magazine

Northridge Publishing announced last week that it will soon be launching Creative Retailer Magazine, a trade magazine aimed at crafts industry retailers and manufacturers.

Creative Retailer will be helmed by Kevin Nelson and Torrie Nelson, the former publisher and editor respectively of Scrapbook Business magazine. The pair recently left Scrapbook Business after selling their share of ownership in Scrapbook Premier, the magazine’s publisher, to their partner. Kevin Nelson will be Director of Trade Media at Northridge, and Torrie Nelson is taking on the title of Editor of Creative Retailer magazine. Creative Retailer will target the entire crafts industry, not just the papercrafts segment like the Nelsons’ previous publication.

Full details have yet to be released about the publication’s distribution and publication schedule, but representatives for Northridge have told Scrapbook Update that the company is aiming to launch the debut issue of the publication at CHA Summer 2011.

Northridge Publishing is the publisher of Scrapbook Trends, Cards, Bead Trends, Simply Handmade, and Cricut Magazine. The company is based in Provo, Utah and has 70 full-time employees.

[Disclaimer: This author was a regular contributor to Scrapbook Business magazine under the Nelsons’ ownership.]

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