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FTC Gives First Hint About Intended Blogger Enforcement

FTC Gives First Hint About Intended Blogger Enforcement

The FTC’s first consideration of enforcement of the new endorsement guidelines for bloggers starts to reveal their intent for the new rules.

Social Media and its Impact on the Scrapbooking Industry

Social Media and its Impact on the Scrapbooking Industry

Lain Ehmann talks about the impact and role of social media in the business of scrapbooking.

FTC Rules, Take Two

FTC Rules, Take Two

I would like to clarify a few things for readers who may have misunderstood my stance in yesterday’s FTC guidelines post.

Why Scrapbookers Should Be Concerned About New FTC Rules

Why Scrapbookers Should Be Concerned About New FTC Rules

New guidelines about what constitutes endorsements from the FTC are causing concern among bloggers. Here’s why.

Proposed FTC Regulation Change Could Affect Scrapbook Marketing

Proposed FTC Regulation Change Could Affect Scrapbook Marketing

The FTC is proposing changes to its rules regarding product endorsements and product reviews that could affect the scrapbook market in major ways.