Tag Archives | American Crafts

American Crafts Buys Imaginisce

American Crafts announced today that it has purchased manufacturer Imaginisce.

Salt Lake City-based Imaginisce was founded by Durham Brands, and was known for tools like their cordless glue, the iTop button maker and the iRock gem setter.

The purchase is effective immediately and new Imaginisce product, which will be unveiled at the Craft and Hobby Association trade show in Las Vegas this week, will begin shipping from American Crafts in August. The new products will include a vacuum-powered update to the iRock gem setter, DIY-favorite Milk Paint, innovative reverse tension tweezers, and three new themed collections of paper and embellishments.

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The Results Are In – What Is The Buzz?

It’s time for THE BUZZ! The hundreds of votes from the CHA Create-n-Connect Buzz survey have been tallied, and now it’s time to share the results! Here’s the three new products from the CHA Create-n-Connect show in Las Vegas that are getting the most pre-show buzz among Scrapbook Update’s readers!

So, in no particular order, here’s THE BUZZ!

Cut & Paste by Amy Tangerine for American Crafts


Judging from the buzz, Amy Tan has not worn out her welcome yet with her Amy Tangerine line for American Crafts! She has a consistent (and unique) signature style, and her collections are very compatible with each other from one release to the next, making her very appealing to paper crafts consumers. Continue Reading →


Cards | Made with LOVE for Friends

Hi All… Card Annex Designer Deena Ziegler here to bring you some card inspiration today.

This week I got a couple uninterrupted hours to get creative in my craft room. I set out to create one “friendship” card for my post today, but, that turned in to a run away session of cutting, gluing and making a huge mess. I was in love with the super cute – just my style – papers from Bella Blvd that were sent to me last week. I love when all the creative planets align and designing projects I love becomes so easy!

While the Bella Blvd “Love and Marriage” line was meant to be for weddings, I think it’s also well suited for all girly occasions.

For this little 4×4 card, I layered up several layers of patterned paper and topped it off with a Thinlit die from Sizzix, called “For the Record 2 – Documented” from the new Echo Park collection. The sticker letters are so tiny and adorable, I love well designed products like these.

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Cards | Thinking of You

We finish off today with team designer Yana Smakula. She brings us this hello that is full of sunshine (something we haven’t seen all week here in the so-called “sunshine state”) with help from some fabulous Pebbles products!

I fell in love with the Pebbles Basics Pads the moment I saw them, and patterns like this yellow chevron are the reason why! They are so quick and easy – just grab a sheet and fold it to make a card! Continue Reading →


Lisa Bearnson to bring Project Life to HSN

Lisa Bearnson will be returning to the world of television shopping on March 25th, when “Papercrafting with Lisa Bearnson” makes its debut on HSN at 12:01 AM EST.

Bearnson, the founder of Creating Keepsakes magazine, left QVC for personal reasons four years ago after an 11 year run as the host of that network’s “Creating Keepsakes Scrapbooking” show. She’s been largely absent from the industry during that time, preferring to focus on her family instead.

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