Top

Archive | News

CHA Mega Show to Leave Anaheim in 2017

The Craft & Hobby Association announced today that the CHA Mega Conference and Trade Show (still known as CHA Winter to many attendees) will leave its longtime home in Anaheim after the upcoming 2016 show. Instead, the 2017 show will be on January 19th-23rd, 2017 at the Phoenix Convention Center.

In addition to the new venue, the show is shifting dates. The 2017 dates in Phoenix are two weeks later into the month than the Anaheim dates have been the past several years, with the 2016 show floor opening on January 9th. The early January dates have been a large source of complaints since CHA started using them in 2012, causing many show attendees to have to work straight through the holidays on show prep without being able to enjoy time with their families.

The early January dates also have caused problems with scheduling pre-show promotions for new releases. Running blog previews and promotions the week the show starts on the current calendar has meant many buyers will already have departed for the show and miss social media promotions. Moving back a week pushes the promotions into the holidays, when many people are off of social media entirely and promotions have to compete with the noise of holiday celebrations for attention. Currently, to ensure the best possible ground for planting promotions on, CHA exhibitors really need to look at mid-December, nearly a month before the show – often an impractical timeline given production schedules. The new dates in later January will provide a window post-holiday and pre-show for the running of product previews that is more practical for production schedules of products and project samples. Continue Reading →

13

Update | Chameleon Pens, Handmade at Amazon, New Books, much more!

There’s tons of great  – and even industry changing – news this week! Let’s dive in!

Chameleon pens logo

Kickstarter. Chameleon Art Products, which has been getting notice for its self-blending pen products, has launched a hugely successful Kickstarter campaign aimed at funding an expansion of its color palette. Chameleon’s current palette is 20 colors. With Kickstarter support, Chameleon is planning to add 20 more colors plus 5 skin tones and 5 gray tones to the palette, more than doubling the company’s offerings. The campaign has raised raised over $73,000 from 669  donors, far exceeding its posted target of $25,000. Supporters can still get in on the offering until October 30th.

For those unfamiliar with Kickstarter, it is an online crowdfunding app for creative businesses. Companies or individuals can make an offering where users get certain benefits for pledging certain amounts of money if the Kickstarter meets its funding goal and goes live. In Chameleon’s case, Kickstarter contributors will receive various products for various contribution levels, beginning at a single pen for a $5 contribution, and going all the way up to a contribution of $499, which will get you the complete line of Chameleon products. Continue Reading →

2

Join Me at Forever Live 2015!

Today (Labor Day) is the last day to sign up for Forever Live 2015 at regular prices and if you use code TAKE10 you can save 10% off the price of your ticket!

Forever Live invite graphic

Forever Live 2015 takes place in Atlanta, GA from September 24th-September 27th, 2015 at the Grand Hyatt Atlanta in Bulkhead. The event will feature sessions both for fans of Forever’s Artisan software and for traditional scrapbookers. Continue Reading →

2

Event | Yummy & Delicious Tour by Fun Stamper’s Journey

[Disclaimer: Travel for this event was sponsored by Fun Stamper’s Journey. I am under no obligation to post about or review this event in exchange for sponsorship, and opinions below are entirely my own.]

A couple of weeks ago, I had the pleasure of traveling to Virginia Beach, Virginia to attend a stop on the Yummy & Delicious tour of events being put on by Fun Stamper’s Journey during 2015.

A look at the Fun Stampers Journey Yummy & Delicious Tour event in Virginia Beach | by Nancy Nally for Scrapbook UpdateFun Stamper’s Journey, for those not familiar with it, is a fairly new direct sales company focusing on stamping. The company was co-founded by Richard Garay, who might be familiar to those in the industry from his previous line with Spellbinders and his long tenure at Stampin’ Up!. Continue Reading →

5

Update | Forever Live, Jobs, Design Team Call, Closures, & More!

After a brief period of quiet while everyone was busy with the summer shows, the news has picked back up! It’s time for another Update column!

Ali Edwards has joined the growing list of scrapbook industry names extending their brands outside of craft supplies. Epiphanie, a boutique maker of women’s camera bags, has announced that it will be carrying an Ali Edwards branded camera bag. The boho styled bag is made of leather, available in several colors, and retails for $249.

Ali Edwards Epiphanie Bags

The internet has been alight the last week with photo posts from scrapbookers taking part in one of Ali’s most popular franchises, Week in the Life. Judging from the flood of photos, participation was high. Continue Reading →

5

Breaking: Andrej Suskavcevic Out At Craft & Hobby Association

The Craft & Hobby Association announced today that it has parted ways with CEO & President Andrej Suskavcevic.

Suskavcevic had been CEO & President of CHA since January 2012. During his tenure, the Association launched affiliates in both the U.K. and Canada, and launched the Cre8time initiative to encourage crafting. The Association also launched a pavilion at Messe Frankfurt’s annual Creativeworld show in Frankfurt, Germany under his leadership.

Andrej Suskavcevic at Creativeworld

It hasn’t been all roses, however, as Suskavcevic’s time at Craft & Hobby Association also saw the traditional Chicago summer show moved to Las Vegas in 2013 before being replaced with the smaller hotel-based CHA PaperArts show in 2014. The industry has also continued to bleed small stores as traditional retail models have have been impacted by online commerce and the recession, as well as by changing craft trends. Continue Reading →

5