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AFCI | Discovering Phoenix during Creativation

When I travel for an event like Creativation 2019, my primary purpose of course is to work. But let’s be honest, we all want to have some fun when we travel to a faraway city, too – especially a new one! Convention centers all look the same. Why not enjoy some real local flavor? So in the past few years I’ve tried to make it a rule that I add in some local touring fun whenever I take a work-related trip. 

[Disclosure: This post is sponsored by AFCI and the Creativation 2019 show.]

Creativation in Phoenix

Not having been to Phoenix or the American Southwest before, I needed to do a little research to learn what my options are for the upcoming show!

(Don’t forget when you are planning your Phoenix trip – registration is now open for Creativation 2019!)

Continue Reading →

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Update | A Special All-AFCI News Version!

The summer AFCI shows are coming up fast – and it’s even time to start thinking about the winter ones, too! Here’s all the details that you need to know about what is going on for the upcoming shows. 

[Disclosure: This is a sponsored post for AFCI.]

Mixed Media

Registration is now open to attend the Mixed Media Event for wholesalers and retailers in Sandy, Utah on July 16th-18th, 2018.

Are you a retailer that is not a member of AFCI or SPC? Would you like to attend the Mixed Media trade show on July 17th and July 18th? Use promo code NN2018 when registering to get free trade show access!

Visit the Mixed Media Event website to register today.

Fourteen workshops have now been announced for the Mixed Media Event’s education day on July 16th. Workshop prices range from $5 to $50 each for two hour long workshops. The education day schedule is arranged into four class segments, with multiple workshops to choose from to register for during each segment. Sponsors include retailer favorites Graphic 45, Lawn Fawn, Sizzix, Lindy’s Stamp Gang, Hero Arts, and Bella Blvd, among others. Click here to view the entire workshop line-up.

Wondering who else is coming to Mixed Media Event 2018? See the video below.

In The MKING™️

Details continue to be announced for the new AFCI consumer event called In the MKNG™️ that will take place in Bethel Woods, NY on September 29th-30th, 2018.

Sister Hazel

Today, AFCI announced the event’s headlining musical act. Sister Hazel is known to most music fans for their 1997 rock hit “All for You”. The band is touring to promote their latest album, Lighter In The Dark, which is their first country album and features a collaboration track with Darius Rucker. Other musical acts confirmed for the festival include CMA artist Lauren Davidson, pop/rock band Wild Planes, alternative rock band Don’t Believe In Ghosts, and singer-songwriter Zach Matari.

Tickets for In the MKNG™️ will be available starting on June 1st. Click here to learn more!

Creativation

It’s hard to believe it’s already that time again but badge registration opens for Creativation 2019 on June 12th!

AFCI Hotels for HopeIn addition to the impending opening of badge registration, hotel reservations are already open through the official AFCI portal for Creativation. This year, AFCI has a new hotel provider, Hotels for Hope. This new AFCI partner is a travel agent with a charitable twist – for every room booked through the AFCI reservation portal, a $2 donation will be made to AFCI’s selected charity.

Through Hotels for Hope, AFCI is now able to offer reservations for more (and more affordable) hotels closer to the Phoenix Convention Center than in past years. Book early to get your best choice of rooms!

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AFCI Mixed Media 2018: Know Before You Go

It’s hard to believe but it’s time again to start registration for another AFCI show! Snow may be still flying in some places, but registration for the summer AFCI Mixed Media show is now open. This year, the show has a new venue, so in true Scrapbook Update tradition, we’re going to get you in the know before you go about everything you need to navigate the neighborhood!

AFCI post banner

[Disclosure: This article is sponsored by AFCI, but article content and opinions are all the writer’s own.]

The new venue in 2018 for the AFCI Mixed Media show is the Mountain America Expo Center in Sandy, Utah. The show dates remain in mid-July. The education day is July 16th, followed by a two day trade show on July 17th-18th.

Attendees visiting Sandy, a suburb on the south side of Salt Lake City, will still use the Salt Lake City International Airport as they did when the event was at the Salt Palace in downtown Salt Lake City. The convention center is about a 20 minute drive via I-15 from the airport (depending on the time of day).

Airport Transportation: A variety of airport transportation options to get from SLC to Sandy are available, but the cost and convenience of these options varies widely.

  • Taxi: $50 each way (approx)
  • Uber: $25-30 each way (approx)(Lyft is also available)
  • Trax Train: $2.50 each way
  • Shared Shuttle: $23 round trip

Attendees taking the Trax train from the airport will need to arrange transportation by taxi/Uber or hotel shuttle to get them from the Expo Center stop the rest of the way to their hotel.

Local Transportation: Unlike the urban environment of the previous Salt Palace venue, the suburban environment surrounding the Mountain America Expo Center is not particularly compact or designed to be walkable. Show attendees will definitely need to use some sort of transportation to get between their hotel and the Expo Center, as well as for finding meals and running errands.

Three of the four AFCI Mixed Media event hotels offer free shuttles within a small radius of a few miles. And of course taxis and Uber/Lyft are always an option as well for getting around. The event hotels are all less than 1.5 miles from the Expo Center, so the travel distances are not far. Depending on traffic, taxi fare estimates run $10-$15 and uberX fares estimate to $6-$9 for travel between the farthest hotel and convention center.

A quick survey of travel search engines estimates that car rental can be had for $200-$250 for Sunday to Thursday of show week – and that is before using the AFCI member travel discount. At that price, car rental looks to be a very appealing option as transportation in Sandy, balancing value and convenience.

Parking: If you do decide to rent a car or are driving your own from home, the suburban Sandy neighborhood is a much more car-friendly destination than a downtown venue. The event hotels all offer free guest parking in lots around the building. The Expo Center’s free parking lot has 2800 parking spots. Area restaurants and shopping have easy in and out surface parking, unlike downtown areas where you need to use of a valet or locate a parking structure.

Shopping: Like most suburban areas, Sandy is busting at the seams with retail shopping. Whether you are an exhibitor looking for booth equipment or a buyer who forgot to pack your socks, you’ll easily find what you need close by to the event hotels and Expo Center. (Let’s just agree to not talk about how I came up with that sock example, ok?)

Here’s some common retailers needed by AFCI Mixed Media show attendees that you’ll find located in the area. Most are conveniently located within a mile or two of event hotels and the Mountain America Expo Center:

  • Target: 10130 State St, Sandy, UT 84070 (also an Old Navy in that complex)
  • Walmart: 9151 S, Quarry Bend Dr, Sandy, UT 84094
  • Sam’s Club: 11278 South Jordan Gateway, South Jordan, UT 84095
  • Costco: 11100 Auto Mall Dr, Sandy, UT 84070
  • Michaels: 215 E 12300 South, Draper, UT 84020
  • Hobby Lobby: 9347 South Quarry Bend Drive, Sandy, UT 84094
  • Jo-Ann Fabric & Crafts: 268 E 12300 S, Draper, UT 84020
  • Lowe’s: 9291 South Quarry Bend Drive, Sandy, UT 84094
  • Home Depot: 135 E 11400 S, Sandy, UT 84070
  • Ikea: 67 W Ikea Way, Draper, UT 84020 (6 miles from Expo Center)

Note that the Lowe’s, Walmart and Hobby Lobby listed above are all in the same complex together. For additional shopping, a large mall that includes a Macy’s sits between the two areas where the hotels are located.

Fun in Sandy: Looking for something fun to do while you have a few spare hours in Sandy? How about paying a visit to the legendary In-n-Out Burger, with locations in both Draper and Midvale near Sandy, for dinner? Or, less than 5 miles from the Expo Center, visit the charming Gardner Village for shopping and eateries in a historic setting. If you’d like to enjoy some mountain scenery while you are in Utah, take a one hour drive through Cottonwood Canyon. On your way to the canyon, you might want to pop into the Wheeler Historic Farm, a nearby living history farm and nature park. Of course, if you want to venture further afield from Sandy back into downtown, there are a myriad of options there to enjoy for sightseeing and culture. Check out Visit Salt Lake City to see all the options!

Don’t forget to check out the workshop descriptions before you start your registration!

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Creativeworld 2018 Trend Show Tour, Part 3: The Gardener

Welcome to the third and final installment of my series on the Creativeworld 2018 Trend Show! Today, we’ll be looking together at the trend identified by the Messe Frankfurt trend consultants as “the gardener”.

[Disclosure: Messe Frankfurt and the Creativeworld show are a sponsor of Scrapbook Update.]

Each year, Creativeworld divides their Trend Show display into three themes. We’ve already looked at this year’s other themes – the purist and the colourist. The third style, the gardener, shares some things in common with the first two – and yet could not be more different.

Creativeworld Trend Show Gardener

Credit: Messe Frankfurt Exhibition GmbH

This trend theme is exactly what its name sounds like – natural, organic, and raw. Displays on raw wood showed off lush green designs of leaves, natural icons like bugs and butterflies, and projects using natural materials in earth tones. Continue Reading →

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Creativeworld 2018 Trend Show Tour, Part 2: The Colourist

Welcome back for part two of the Scrapbook Update series on the Trend Show at Creativeworld this year! In part two today, we’ll focus on what the Messe Frankfurt trend consultants call “the colourist”.

[Disclosure: Messe Frankfurt and the Creativeworld show are a sponsor of Scrapbook Update.]

The Creativeworld trend show is divided each year into three themes that highlight a different trend happening in creative industries. For 2018, the themes selected by the Messe’s trend consultants were “the purist”, “the colourist”, and “the gardener”.

Yesterday, we looked together at “the purist” – a subtle, restful and modest style. Today’s style, “the colourist”, is absolutely none of those things.

Credit: Messe Frankfurt Exhibition GmbH

The “colourist” trend is full of bright, vital color, applied with exuberance. No matter the underlying surface, this design style is all about the color. Pattern is driven by color – often lots of it, contrasting and even clashing in a riotous mix. Continue Reading →

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A First Look at Creativeworld 2018

This year, for the 5th time, I traveled to Europe at the end of January to attend the Creativeworld trade fair in Frankfurt, Germany. The show was only a couple of years old when I first began to attend. It has been an interesting experience watching the show grow and mature over the years I’ve been attending.

[Disclosure: Messe Frankfurt is a sponsor of Scrapbook Update.]

Messe Frankfurt, a joint venture of the City of Frankfurt and the State of Hesse,  owns the massive exhibition ground where Creativeworld is held and organizes the trade fairs held there. Many Americans know “the Messe” (as it is known around Frankfurt) for its hosting of the famous Frankfurt Auto Show and its Book Fair. Messe Frankfurt logo selfie

Above you can see a few of my necessities of life for visiting Creativeworld. Of course, you need to bundle up to visit northern Europe in winter (especially if you’re a Florida girl like me). But thanks to the Messe’s wonderful coat checks you won’t have to lug that coat around all day. Then there’s the messenger bag for comfortably carrying my things all over the huge Messe (but that opens easily for the security check at the entrance). And last but not least…the scarf that is a part of my wardrobe every day in Europe, whether doing business or sightseeing. Continue Reading →

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