Pantone has announced their Spring 2013 color trend forecast. The forecast is full of greens and blues, and a bright red and yellow and green pop out of it.
Comparing the 2013 forecast (above) to the Spring 2012 Pantone color forecast (below) makes the changes in trend more apparent.
Pink from last year has become bright red this year, and the earth tone browns have become green. The yellow tone has shifted to a lemon tone from a deeper more orange tone. The only remaining brown tone in the new palette is a very pale tone called Linen, compared to the dark saturated shades in the last year’s forecast.
There are some tones that carry over from last year, though. The midnight blue and orange and purple shades in the 2013 forecast are nearly identical from the previous year. The turquoise tone is also a fairly consistent presence.
The new palette is very in line with the direction we’ve already been seeing the scrapbook industry moving, towards brighter colors and away from the muted tones of the vintage style. It’s consistent with the rise of the graphic style that has been flooding onto store shelves.
The release of this forecast also raises a big question….what will the 2013 color of the year be? It should be one of the colors in this Spring 2013 forecast, but which one? I predict it will be one of the shades of blue or green, but we’ll have to wait awhile to see. That won’t be announced until December.