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Archive | June 27, 2012

Four Reasons To Attend The Craft & Hobby Association Convention & Trade Show

Twice a year the Craft and Hobby Association (CHA) holds a trade show. I first attended CHA in the winter of 2005 when it was held in Atlanta. I attended as a buyer, as an employee of a local store. I only attended one day, and the experience was exhausting. I remember seeing lots of new product, picking up catalogs, giving feedback to my store’s owner, and doing a few make & takes.

Each time CHA comes around, professionals in the industry have to decide whether they want to attend or not. This is a big decision, because it may be very expensive to attend (depending on needs for expenses like travel, child care, etc). Not attending, though, may cost a business customers or opportunities. It can feel difficult to accurately gauge how valuable attending is for your business.

While considering whether to attend CHA, you’re probably thinking about immediate, practical things like:

  • Do I have the time?
  • Do I have the financial resources to travel and attend the show?
  • Do I have the financial resources to travel and rent a booth at the show (if you are a manufacturer or supplier)?
  • Can other people cover my responsibilities while I am away? Continue Reading →
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Digital Designers | Lynn Grieveson

[Editor's Note: This author is a long-time member of the Designer Digitals creative team.]

Meet the Designer | I am happy to introduce you to a wonderful digital designer – Lynn Grieveson. I have been a fan of Lynn’s work for over five years and I hope you enjoy getting to know her!

Lynn’s Background | Lynn was born in England but moved to New Zealand as a child. Thanks to her husband’s work and her love of travel, she has since lived all over the world but currently resides in Auckland, New Zealand, on the side of an extinct volcano (yes, really!) with her husband and two daughters. Continue Reading →

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