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Archive | December 13, 2011

Paperclipping Roundtable #94: The Future of Scrapbooking

(Note – this is last week’s episode. Another new episode will be available in the next day or two from this week!)

In this episode of the Roundtable we assembled a brain trust to take on a big topic: the future of scrapbooking! Ana Cabrera and Julie Fei-Fan Balzer joined us and we contemplated where we’ve been and where we are going with our paper and glue.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

To listen to this episode, you can use the player embedded above, right-click on this link to download the file to your computer, visit the Paperclipping Roundtable web page or to make things easy, you can use this link:

Subscribe for free to Paperclipping Roundtable on iTunes

That link will open in iTunes and take you to the subscribe page, and then you can click on the “subscribe” button. Continue Reading →

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Hero Arts Debuts 2012 Stamp Catalog

On their website, blog, and through Twitter, I have seen a lot of talk from Hero Arts about their 2012 catalog and initial set of releases for the new year. What really caught my eye is how well they are executing their new product launch, and how much excitement they have generated for their new product release. I was able to attend one of the first Hero Arts 2012 catalog preview parties – there are more than 100 stores around the world participating in this program – and today I am here to talk about that event, and the approach Hero Arts is taking to this release.

The above image is from the Hero Arts website  - clearly linking to a page posting the list of stores participating, as well as contact information and even hours for the stores. Below is a store details page as seen on their website. This is incredibly useful as well as a great promotion for the stores that carry a lot of Hero Arts product! Continue Reading →

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