Archive | November 22, 2011

ANW/Crestwood Merges With Making Memories

ANW/Crestwood ¬†announced today that it has “merged its operations” with Making Memories. The parent company of the new combination will be called ANW/CreativityWorks.

There have long been rumors about Making Memories’ financial health, dating back to the staff layoffs in 2009 that included Margie Romney-Aslett. Industry concern about the company’s health had gotten so strong recently following several actions on the company’s part to liquidate old inventory that the company had even been forced to issue a public statement denying bankruptcy rumors.

Making Memories’ creative, marketing, and product development operations will continue to be run out of its current location in Salt Lake City, Utah. Shipping, purchasing and financial operations will be combined with ANW/Crestwoods’ existing operations in Lincoln Park, NJ. Dan Nelson will continue to provide creative direction as president of Making Memories, while working with ANW/CreativityWorks president Mark Caliguire “to coordinate and enhance the value and importance of each of the company’s’ brands,” according to the announcement: Continue Reading →


Operation Clean Slate: Week 3 – Simplify and Modify

It’s Thanksgiving week and so this week is a great reminder of the chaos of life that made us fall behind on our projects in the first place. Ramping up for holiday activities may also be making you ask yourself: “What made me think I can finish anything this time of year?”

Week 3 of Operation Clean Slate is here to help! The trick of week 3 of Operation Clean Slate is to simplify and modify your project to get it to completion.

When we originally started out on our projects, we probably had big complicated plans in our heads. We imagined every detail completed to perfection. We were dreaming big! We’re artists, after all, right?

But I’m here to say that perfection and complexity are not always a good thing, especially if they keep you from completing a project. Which would you rather have – a half completed pile of complicated perfection, or something special that is completed? If you said the completed project, then you are on board with week 3 of Operation Clean Slate! Continue Reading →