An online craft tv network called My Craft Channel will be debuting on July 11th, according to an announcement made to Scrapbook Update by channel founder & president Kristine McKay.
My Craft Channel will consist of broadcast-quality streaming video delivered online via Flash. The company is also working on an iPad app to deliver its content to that device, since it is not Flash compatible. Starting on July 11th, the company will be launching a 20 day media blitz in conjunction with Northridge Publishing and Provo Craft, called 20 Cricuts in 20 Days, during which they will reveal all 20 shows that will be featured in their fall line-up.
The new network’s shows will include a wide range of crafts, including sewing,scrapbooking, DIY projects, mixed media, stamping, digital hybrid crafts, photography, and party planning. Most of the network’s planned 20 new shows per week will be filmed in a central studio for the Utah-based company, with a few done on location.
Scrapbook Update can exclusively reveal the first two shows in the My Craft Channel line-up. They will feature Stacy Julian and Teresa Collins, who are both creating 12 episode series for the channel. Julian’s show will be titled “Photo Freedom” and will be based on her book of the same name. Collins’ series will feature paper and home decor projects each week in Collins’ signature style.
My Craft Channel is searching for fresh talent to host segments and join panels on their shows. To be considered, post a video of yourself doing a project tutorial to YouTube and mention My Craft Channel in the video. Send the link of your video to My Craft Channel. Contact information is on the My Craft Channel blog.
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