In a move that surprised most in the scrapbooking world, House of 3 announced via their blog Monday that they are shutting down the popular scrapbook design collaboration.
House of 3 was founded in 2009 by Janet Hopkins, Heidi Swapp and Rhonna Farrer. The company originally sold only digital products through their website. At CHA Summer 2010, House of 3 expanded into paper production when it launched a licensed line of products with Pink Paislee. House of 3 has produced three total collections with Pink Paislee: Parisian Anthology launched at CHA Summer 2010, and Daily Junque & Soiree launched at CHA Winter 2011.
Co-founder Rhonna Farrer had already announced on her blog three weeks ago that she was departing House of 3. Following her departure, the remaining co-founders decided not to continue House of 3, resulting in Monday’s announcement.
The House of 3 website will be available through May 31st, 2011 so that the company’s digital customers may secure all of their purchased downloads. Their digital store will be holding a 50% off sale through May 8th so that House of 3 fans may make last-minute purchases before the company’s digital products are retired from public sale.
Paper forms of House of 3 products will continue to be available from Pink Paislee through 2o12. House of 3 designer Rhonna Farrer told Scrapbook Update that House of 3′s Pink Paislee released lines moving forward will be already created designs previously available only in digital from House of 3.
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About Nancy Nally
‘Wishing these three sweet ladies all the best in the future endeavors!!
Sad news but wishing all 3 ladies the best in their futures!
~Erika
Gosh so many changes going on in the industry
Nancy, when I clicked on the House of 3 link my computer blocked the link and said there was a virus contained in the site link. You may want to investigate this further. Thanks.
The link works fine for me in Chrome…may be something erroneous in your virus software?
Aren’t some house of 3 girls and Margie “connected” some way? I’m waiting to hear Margie’s new plans and now I wonder if some of these girls will be collaborating.
Rhonna says she has no specific plans for new projects at the moment. She’s really good friends with Margie.
The same thing happened to me just now.