Northridge Media Announces Cricut Magazine

Northridge Media, the publisher of Scrapbook Trends and Cards magazines, has announced today that it is partnering with Provo Craft to create a new publication called Cricut Magazine.

This expansion of Northridge’s publication portfolio bucks the industry trend the past few years of closing publications rather than starting new ones. Northridge will have the exclusive license from Provo Craft to publish Cricut Magazine.

Cricut Magazine will be bi-monthly and similar in format and price to Scrapbook Trends magazine (132 Pages, $14.95 single issue, $39.95/ 6 Issues, $74.95/12 Issues). The debut issue will be January 2011, available in January.

Pam Baird will head up the new publication for Northridge. Content will be provided to Cricut Magazine by Provo Craft, Cricut Circle, and by readers. Content will cover the entire Cricut family of products (including the Cricut Cake machines and the Gypsy), and topics will include a combination of how-to and creative inspiration.

Have you checked out the bestselling Cricut idea book Scrapbooking with Cricut? It’s only $10.85 on

Want to stay up-to-date on all the latest scrapbook news?

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40 Responses to Northridge Media Announces Cricut Magazine

  1. Denise October 27, 2010 at 6:41 pm #

    I know I won’t be buying that one all too often. Those price tags for a magazine are high. I know they’re quality, but I’d rather buy more product, especially on a limited budget.

  2. Betsy Burnett October 27, 2010 at 8:00 pm #

    As wonderful as the content might be….OUCH on the price!

  3. Lesa Livingston October 28, 2010 at 5:03 am #

    I don’t do Cricuit but I can’t begin to count the people that think I do when I tell them I scrapbook. What is up with that? When did scrapbooking = Cricuit?
    I do have the baby Sizzix and a Big Kick. And I enjoy fancy cutting with various Fiskars scissors and craft knives–loving my soft grip micro tip scissors and retractable craft knife.

  4. Laura C #5939 October 28, 2010 at 9:01 am #

    I agree with Lesa’s comments. I do have two Cricuts (I purchased the baby bug and my mother bought me the Expressions – I guess she thought I needed it) but to tell you the truth, I hardly use either of them. I love to make my own creations and frankly, I’m getting a bit over saturated with the whole world of Cricut. The price of all their gadgets is overwhelming and I keep thinking of all the pretty paper and embellishments I can buy for that money.

  5. dara Ickes October 28, 2010 at 10:43 am #

    Would love to subscribe, but the price will be what keeps me from buying the magazine. Even the single issue price is too high. I’d rather just look on line at all of the blogs and websites of people that create with their cricut. I can get the same amount of information, and save my money for other crafting/cricut supplies.

  6. Vicki October 28, 2010 at 12:59 pm #

    Provocraft is part of this???? not interested….I think that will limit the creativity–
    Northbridge is $$ on all their products and there are a ton of Ads which makes it hard to beleive they need to charge so much.

  7. Sheena October 28, 2010 at 1:29 pm #

    Wow! I’d love to get this magazine and I LOVE Cricut products. BUT THE PRICE IS SOOOOO HIGH! 🙁 You can get a 2 year subscription of Scrapbooks, Etc (12 issues) for $39.95 and a year of Creating Keepsakes (12 issues) for $19.95. Why is it so expensive? 🙁 🙁 Also, will this only be an Imagine magazine or will the regular cartridges be featured too?

  8. Mary October 28, 2010 at 3:29 pm #

    I have a cricut but very few cartridges. They are too expensive. Now, I have a cricut cake too sorry I made that purchase! Very expensive and not as easy as it looks on tv. Maybe I just don’t have time to deal with the learning curve on it. That magazine is way too expensive when customers are already paying sooo much for cartridges. I have had my cricut for a while and it does come in handy on some occasions but I have used it maybe four times in two years. Probably would use it more if the cartridges were less expensive so I could have a better variety. I think that there are a lot of new machines out there that would be more worth the cost because you don’t have to buy cartridges even if it is a pain to hook up to a computer.

    • vickie November 5, 2010 at 7:43 am #

      Try for CHEAP cricut carts! I love ’em. Also, you can win carts on ebay… I don’t pay more than $30 and I always look for free shipping.

      • Carrie February 10, 2011 at 12:50 am #

        I’d never shop there even with their prices. Good service is not even an option from them and not worth the discount price.

        • Stephanie February 28, 2011 at 9:38 pm #

          I’ve ordered from and NEVER had a problem, in fact they have the best deals and the quickest shipping of any of the online retailers. Great prices and super fast shipping, what else are you looking for?

          • Christina March 10, 2011 at 11:50 am #

            You can also buy cartridges at They have great sales ad offer discount codes regularly and you can get free shipping too! I just got myself a Cricut and researched to where I could get cartridges at a decent price and found Oh My Crafts to be sometimes even cheaper than ebay! I was able to get quite a few cartridges for $17 to $24 each and when you purchase more than $50 there is free shipping. On top of that I googled for a discount code for Oh My Crafts and I was able to get 10% off too! Good luck!

  9. sandi October 28, 2010 at 5:13 pm #

    Never never would I spend the $ for this mag. I just do not see this being a success. Just my humble opinion. 🙂

  10. Wendy Tartaglia October 28, 2010 at 10:11 pm #

    I’m with the other ladies in that this magazine is too expensive. Nancy, I’d love to know why they think it is worth this price. Did they offer any explanation as to why the high price?

    • Nancy Nally October 29, 2010 at 8:57 am #

      All of the Northridge publications have the same cover price of $14.95 per issue. The Cricut magazine is the same price as Scrapbook Trends or Cards magazine.

  11. Tammy October 29, 2010 at 9:45 am #

    I would not buy it either at that price. I do have a Cricut Exp. I love to use it! But I only have a few cartridges my self. Again because of the price! That explains why I never bought Scrapbook Trends or Cards Magazine!

  12. Amy Noorda October 29, 2010 at 4:23 pm #

    Hi Everyone, thanks for your questions and comments, and thanks, Nancy, for posting about our new Cricut Magazine. Sheena, we are featuring all things Cricut and it will be a great mix of cards, scrapbooking, papercrafting, and other fun projects. The bulk of the projects in the book are created and submitted by readers, so there will also be a variety of skill levels and styles, similar to our other publications. We would love to see your submissions as well! We’ll be posting calls in the next week on our Northridge Publishing website (listed with all of our other calls for submissions).

    We’re working on the first issue right now and it will be available as an online edition as well, for those who are looking for a more budget-friendly option. The Cricut Magazine will be in the same style as our other magazines — more of an idea book with an extremely low ad count (compared with the 48-64% industry standard), and 132 pages filled with around 80 beautifully photographed projects with step-by-step instructions. In fact, compared with one previously published Cricut Idea Book (not published by our company) that is priced at $15.95 for 36 ideas, we hope you feel like you’re getting a great deal!


    Amy Noorda
    Northridge Publishing

  13. K Hallacy October 29, 2010 at 8:14 pm #

    Once again Cricut is asking to much for a product. I will not be buying this magazine.

    • Bevie G March 13, 2011 at 5:00 pm #

      This is not published by ProvoCraft–they do not set the price. It is put out by Northridge and this is the average price for one of their publications–not saying it is affordable, but not a ProvoCraft product.

  14. Linda Panattoni October 29, 2010 at 9:12 pm #

    Knowing the quality of previous magazines this company has published. I would pay this price. They do top of the line high quality work full of wonderful ideas.

  15. gene October 29, 2010 at 10:22 pm #

    15.00 is to high but i am sure there will be plenty of people to buy…..i would rather see some advertising to help keep costs down,,,,,ads keep me informed of what is new and wonderful…they are not all bad,,,,,

    i purchased one of the other mags…scrapbooking i think and i really wasn’t any more impressed with it than anything else…


  16. Erin Probst October 30, 2010 at 5:56 am #

    Yeah, I will have to agree with most of the comments, too expensive for that subscription. ProvoCraft just doesn’t get it do they? Most crafters don’t have that kind of money anymore.

  17. LindaBabe October 30, 2010 at 6:32 am #

    I love the concept, but I won’t buy it. I’m a frugal scrapper on a fixed income. I can get lots of ideas on line for free – more ideas than time to execute them, actually.

  18. Jessica October 30, 2010 at 8:14 am #

    I agree with those who say that the new mag will be too expensive. I won’t buy a $14 or $15 dollar magazine! I can get a great magazine like Paper Crafts, or Scrapbooks etc, for less than half that price! I subscribe to both of those and Scrap and Stamp Arts. So as much as I love my Cricut Expression, and would love this magazine, I won’t be buying it at that price.

  19. Carol October 30, 2010 at 10:11 am #

    I have the E, more than 30 cartridges and various other Provocraft products. Love them and would love to see the magazine but $15 an issue is way too expensive!!! What are they thinking?

  20. Cynthia K October 30, 2010 at 11:24 am #

    I am a big Provo Craft product fan. I have a lot of their products, I started with the O-Bug, upgraded to the Expression. Thanks to Black Friday sales I was able to do this. I bought Design Studio and then went to the Gypsy. I have over 100 cartridges, the Cuttlebug, embossing folders and I even have the Cricut Cake (but won’t buy the Martha Stewart version – not paying HSN prices). I don’t have problems using their products, they are worth the money I paid for them.

    I do not get any of their products for free, so I don’t have to say I do or do not like something.

    I will not purchase the magazine, I don’t subscribe to any card or scrapbooking magazines. I used to subscribe to many, I don’t any longer. Why? Price, too much money for too little return, after awhile the items all look the same. They are all on the same “trend” at the same time. I have not been impressed with the paid promoters that these companies use, their items are often basic, dull and uninspiring. You can’t cut out a tree and a dinosaur, slap it on a scrapbook page, add a few rectangles to mat photos and try to convince a reader/viewer that you’ve earned that free product with that one page, and then never show anything else using that product again. Too busy going on to the next product you’ve been asked to promote. No thanks.

    As for reader submissions, I get plenty of inspiration from Yahoo Groups, message boards and You-Tube. Sorry, by time it hits the magazine, it’s been out on the web already.

  21. Linda Adkins October 30, 2010 at 11:45 am #

    I, too, think the price is high for all the Scrapbook trends magazines. I got a couple for a great price and was very disappointed in what was inside. I have had a cricut since they came out in 2006 as well as over 120 carts, Design Stuido and Gyspy so I guess that makes me a very big cricut fan and there are tons of blogs as well as the Cricut MB where you can get ideas. I pesonally have tons of ideas but time can be a big factor.

    Linda A

  22. Penny Douphinett October 31, 2010 at 8:55 am #

    Almost $15 for a magazine can buy me a lot of embellishments to play with! I have let all of my crafting magazine subscriptions lapse because I no longer find them very useful. I, like many of the others who have commented, have various “go to” sites on the web that are fresh, inspiring and free! My favorite scrap magazine is free on the web! I have an Expression and 20 carts, but I rarely use it, I wouldn’t buy it again if I had it to do over. I use my Big Shot and various dies and folders for just about every project and it is quicker and easier! In the end, more cost effective as well, I’m buying only items I know will get use in my scraproom.

    I recently did purchase a scrap mag from the UK. It included, as a bonus, a 40 page paper pack, a stamp set (which has been on my wish list) and an embossing board along with step-by-step how to use it all – now that is a bargain!

  23. Susan October 31, 2010 at 7:54 pm #

    I love quality. I will buy quality when it matters but not ever in a magazine no matter how focused it is. For example, I’ll purchase a Ford or Chevy or Honda no matter how much I want a Lexus or BMW or Caddy. I know I’ll still get to where I want to go. In this economy, especially, most Americans are “getting by” with realistic prudence.
    A number of years ago a magazine called MS. attempted to provide a focused issue w/o advertizers & at a large consumer price. I just can’t recall how long it printed but it wasn’t long. I don’t think it lasted much beyond a year.
    Northridge Media seems to have delusions of grandeur. I wish we all were able to afford such an intriguing sounding magazine.

  24. Andrea November 1, 2010 at 1:08 pm #

    I love the quality & content of their magazimes (espeically Cards) but have cancelled my subs due to price. I LOVE magazines but no magazine is worth that amount! I too will pass in the Cricut magazine b/c of cost.

  25. Laura November 1, 2010 at 6:19 pm #

    Doesn’t interest me in the least little bit. Have the little Cricut and it’s plenty for me. I can’t find enough time to use the machine I have so I’m not going to buy an expensive (!!) magazine to show me all the things I don’t have time to make. 🙂 I agree with the comment above “Since when does scrapbooking = Cricut?” It’s not the be all, end all of this hobby by any means. I, too, enjoy making my own embellishments etc. Sometimes Cricut just doesn’t have the right stuff and I own about 10 cartridges in a wide variety of themes.

  26. Jean Colley November 2, 2010 at 3:07 pm #

    I have to agree with everyone, the price is way too high for a subscription for 12 issues! Looking at the other subscriptions for magazines for scrapbooking, don’t even come close to the Cricut price. If the price comes down a lot, I would buy it!

  27. Susan November 2, 2010 at 4:09 pm #

    I’m surprised at all the negative comments. I buy the Northridge publications from time to time, usually with a coupon (Hobby Lobby, 40%). As for quality, I think they are far superior to the other publications out there, and the ad ratio is very low — hence the price.

    I visit several blogs, web sites, etc. and enjoy the “free” (most bloggers/web sites have their own agendas and promote specific manufacturers) ideas I get there. However, at the end of a long day of staring at a computer, I much prefer to hunker down with a printed magazine. I guess I’m just old-fashioned at the old age of 35!

    I will check out this magazine. I would love more ideas on how to use my Cricut. For those of you with the 100s of cartridges, Gypsy, Design Studio, it makes me laugh that you think $15 is too much. That’s a drop in the bucket compared to how much you’ve spent on equipment.

  28. Laura January 23, 2011 at 8:25 pm #

    I just now am getting started with a cricut create & considering getting the magazine. Not sure if I will get it or not. It does seem pricey, BUT I don’t have much of an imagination or artistic ability so I need all the “samples” or suggestions I can get.
    The cartridges are expensive as well, but I’ve gotten a few from ebay over the past few weeks averaging about $25. I also just found a website, that is currently having an awesome sale…this helps since a lost my job 4 months ago. Trying to keep myself busy in a semi-inexpensive way.

  29. Bonnie January 28, 2011 at 5:29 am #

    I just read all of the comments and out of the 30 there right now only 2 would pay the price for a subscription! And I am adding to that number saying neither will I even though I have a cricut and love it. Good luck keeping this magazine afloat with the percentages of us who will not be buying it! These days we have to decide where we will use the dollars we have wisely and they should have known that when the fixed the high subscription price. Yes, there are other magazines out there with similar issue costs but I only bought one with a half price coupon ONCE. I would have liked to get the cricut magazine but will get a lot of supplies instead!

  30. Carrie February 10, 2011 at 12:58 am #

    The magazine (not published by Provo Craft) is likely to be a big success. With so many suscribers to their flagship Scrapbook Trends magazine… this one is only likely to top it in a very quick timeframe. Yes there will be many who aren’t into the magazine for the cost (many of which aren’t even REALLY aren’t into their cricut either), however the demographic of the AVID Cricut user comboed with magazine readers, who want it all in the crafting market, say “Thanks for Listening”. Its readship will likely hit 100,000 by the end of 2011.

  31. Cheryl Mulford February 14, 2011 at 11:31 pm #

    I received the first issue of the Cricut Magazine today. I am disappointed because they do not give step by step directions. The name of the paper and everything else used in each project is listed, but I wanted step by step instructions like Annie’s Attic has in their Card Making with Cricut magazine. The price of this Cricut magazine is steep and I wouldn’t mind paying it if i was getting more instructions how to create each project. Pictures of card projects without step by step instructions are not that helpful to me. Please change your project to include more instructions to make this a magizine worth the price.Thank You.

  32. debby February 20, 2011 at 1:56 pm #

    I have to say that I am shocked at the suggested price for this magazine! However, being a penny pincher I looked on ebay and bought one for $9.00 shipping and all. I never buy my supplies or cartridges retail or on provocraft website, the cost is too prohibitive, ebay is much more reasonable and selection is great!

  33. Tina December 7, 2011 at 5:17 am #

    I’m behind, I just heard about the Cricut Magazine. Now I have over 300 cartridges and most of the machines. After taking a look at the yearly print issue price, you can bet I won’t be one of the subscribers. I have paid a fortune for the cartridges, supplies and machines and will save my money for more important scrapbooking needs. Just looked at Northridge Media’s website and a yearly print subscription is $139.99…WOW…outrageous

  34. Patricia Kreidenweis May 26, 2012 at 1:33 pm #

    I can’t hardly wait to be able to purchase every one of these mags. They are pricey, however; the information they provide is priceless.

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