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Big Picture Classes Launches “Pro Press Releases”

Today, Scrapbook Update and Big Picture Classes are teaming together to announce something that we believe will change the crafts industry for the better.

Improving the quality of press relations in our industry has been a passion of mine for quite awhile. As an editor in the industry, I deal with too many companies who aren’t taking full advantage of the opportunities that might be available to them to promote their companies through media relations. This is unfortunate, since effective press relations is the most cost-effective marketing a company can use.

I know that many of our industry’s small companies are run by entrepreneurs who are wearing many hats at their company, hats that they may not have formal training to wear. I am in that same position myself, actually, with many of my own responsibilities as a small business owner.

To help these entrepreneurs, I’ve been looking for ways to provide education to the industry about how to best spread marketing message to editors like myself. At CHA Summer 2010 in Chicago, I was honored to be able to head a panel on Press Relations for Manufacturers.

Now, with the help of Big Picture Classes, I’m happy to be able to offer even more education to the industry’s businesses. Today we’re launching my class Pro Press Releases, which is available now on the Big Picture Classes website. 

Pro Press Releases is a self-paced BPC class, which means students can take the class on their own schedule and at their own pace. You’ll learn all about how to create professional and effective press releases, through audio and video messages and downloadable class handouts. The class is priced at $20, a small price for knowledge that is a large investment in your business.

Check out Pro Press Releases at Big Picture Classes today! Learn how to make the most of your press releases!

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16 Responses to Big Picture Classes Launches “Pro Press Releases”

  1. katie October 21, 2010 at 10:41 pm #

    I’d say good for you but I think it’s good for everyone. Thanks!

  2. Molly McCarthy October 22, 2010 at 1:05 am #

    Congratulations Nancy!! That is terrific!!

  3. Melissa October 22, 2010 at 3:43 am #

    Nancy this is an awesome idea! Congratulations on the new class!

  4. Betsy Burnett October 22, 2010 at 4:30 am #

    Fabulous idea! It will be “win win” for everyone!

  5. Wendy Tartaglia October 22, 2010 at 7:55 am #

    Knowledge is power. Thanks for sharing!

  6. Barbi D. October 22, 2010 at 8:16 am #

    This is a fabulous idea! I agree with everyone, win-win for everyone, Congrats!

  7. Denise October 22, 2010 at 8:32 am #

    That’s awesome you’re doing this class for so little cost. I’ve seen so many small businesses in the scrap field that have closed. Hopefully you class will prevent others from folding as well.

  8. flowerdisco October 22, 2010 at 9:14 am #

    so very happy for your new accomplishment. wish you lots of sales :)

  9. Beth K October 22, 2010 at 9:20 am #

    Congrats on the class at BPS Nancy!! How wonderful! And thanks for helping small business owners!

  10. S October 22, 2010 at 9:27 am #

    What a great addition to BPC!

  11. MichelleC October 22, 2010 at 10:47 am #

    That’s a great idea! I would have loved something like that when I was running my business. Congratulations on the class, hope it does fantastic for you.

  12. stumpedagain October 22, 2010 at 12:51 pm #

    Specific to the Craft Industry only, Nancy? Or general enough to apply across other businesses?

  13. Gab October 22, 2010 at 11:32 pm #

    What a great idea!

  14. Scrapbook Obsession October 23, 2010 at 1:09 am #

    Great idea, Nancy. I wish you and your customers much success!
    ~Erika

  15. Lezlee October 24, 2010 at 7:09 am #

    I just want to say THANKS for offering the class on BPC AND for the link here! I couldn’t for the life of me find it on BPC by looking thru their Project Now classes, so needed to head here to find your link – many thanks for that! It’s a very timely topic for me – really looking forward to it. I’ve enjoyed your product and information here on Scrapbook Update. Thanks for sharing your expertise!

  16. Kristina October 24, 2010 at 8:35 am #

    Sounds awesome. I hope to take your class at Big Picture soon. Thank you for sharing your valuable knowledge and making it so easily accessible.

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