While at CHA, I got to take a sneak peek at the new iPhone/iPod Touch application from Scrapbooks Etc. The application, called Scrap App, is now available to the public in the iTunes store for $1.99. Here is what you will get.
The home page of the app is frankly uninspiring in design, being filled with banner ads that are really too small to read, and text link ads to various BHG partner products. There is promise that in the future this page might contain “exclusive product freebies, deals and contests”, but at the moment it is underdeveloped and looks spammy in a paid application.
The major feature of the app that is being marketed is the “Page Builder” that lets you build a basic scrapbook page (essentially a background with a single picture and text whose placement you can’t control) to use as your device’s wallpaper. Although it has some talented designers contributing backgrounds to it, this feature needs some development, such as the ability to crop photos and move the text box around, before it will be satisfying at all to most scrapbookers.
That said, there are some nice features hidden in this app that aren’t being heavily marketed. The first is the Page Layout Sketches library. This section of the app contains thumbnails of page sketches displayed four at a time on your screen. Touch the thumbnail that interests you and you get a full-screen version of it, with the option to download the image into your device’s phone library. Currently there are only 25 sketches in the app’s library but if it is added to with regular updates that are promised for the app, this could become a very valuable reference for using when scrapping on the go at a crop. It is a pain to haul along a whole book of sketches for inspiration, but who doesn’t almost always have their phone with them?
A second useful reference feature of the Scrap App is the color palette reference tool. Stumped for what to coordinate with those summer beach pictures? Scroll through the sample six-color sets to find inspiration for your project. The palettes include color codes to use if you are a digital scrapbooker, and can be downloaded to your photo album for quick reference to your favorites just like the sketches.
Scrap App is currently a fun little tool to play with, but is probably somewhat overpriced at $1.99 for its current capabilities. It has a lot of future potential if Scrapbooks Etc continues to release updates and new content for it. Hopefully it will live up to its possibilities and grow into an app worthy of its price tag and the Scrapbooks Etc name.