In acknowledgment of how the tight economy is affecting its members and show attendees, the Craft & Hobby Association is announcing that it is offering several free and low-cost options for business education during the upcoming summer trade show in Orlando.
First, let’s look at the free option. (Because that is everyone’s favorite price, right?) CHA is offering complimentary, one-on-one sessions to interested retailers who pre-register before the show. Topics are first-come-first-serve and available options include in-store events, customer service, legal issues, press relations, social media and web development.
Do not miss this opportunity to get a consultation with some of the best minds in the business!
According to the CHA website, the consultants taking part include retail geniuses Kizer & Bender [Retail Customers Service, In-Store Events, Marketing], designer Helen Bradley [Photoshop], Karen Talavera of Synchronicity Marketing [Email Marketing], craft law specialist Tammy Browning-Smith [Legal & Regulatory], Roger Halligan & Noelle Kull of H+A International [Press Relations], and Dirk Knemeyer of Involution Studios [Social Media & Web Development].
For even more extensive business education options, don’t miss the second option being offered by CHA: Seminar Passes. Seminars cost $25/each in 2008 (I’m unsure of the 2009 price), but for CHA-Summer 2009 you can buy a Seminar Pass for $50 (CHA members) or $100 (non-members) that will get you into all of the seminars during CHA. Considering there are 7-8 seminar time slots total Monday through Wednesday, that is a definite savings over buying individual tickets if you want to go to several seminars. If all the seminars you want to attend are on the same day, a single day pass can be purchased for $35 (CHA members) or $75 (non-members).
To learn more about the upcoming CHA 2009 Summer Convention & Trade Show, register to attend, view the complete schedule of programs and events, exhibitor listings, travel discounts and other key show highlights, visit www.chashow.org.